The Philippine Star
Share a toy at The SM Store
The SM Store’s Share Movement recently brought the magic of Christmas to the children of the Looc Elementary School as it launched this year’s Share a Toy project.
Away from the bustling city lights, Looc Elementary School lies in the heart of Nasugbu Batangas where it is the second home to hundreds of children. Every day, these kids go to school and attend their basic education classes. On break times, they spend their time running around the vast school grounds, which had an unobstructed view of the nearby mountains. Some also play hide and seek while others happily take turns and play around their little school slide; nothing fancy, it’s a life anchored in genuine simplicity.
But on this special day, there was more fun, laughter and excitement as employee volunteers from The SM Store Lipa and The SM Store Batangas played Santa and transformed the school grounds into a big function — just like a real children’s party. They distributed cuddly plush toys, clothes and grocery items to the children of this humble community.
Aside from the toys, they also experienced the magical and festive spirit of Christmas as they were treated to a day of fun activities such as face painting, interactive games, magic and puppet shows, as well as bubble shows. On the sidelines, there were also hotdog stands and ice cream booths where children enjoyed some delightful treats.
Mikko, one of the grade school students of Looc Elementary School, shared
how much he enjoyed the activities and his new stuffed toy. According to him, such treat happens rarely in their school community.
“Masaya po ako sa natanggap ko na regalo. Masaya at maganda din ang program kanina, nagpa face paint pa nga po ako. Minsan lang po kasi may ganito
dito sa amin.” Mikko said. Luciana Tulagan, principal of Looc Elementary School, also expressed her joy and gratitude for the fun-filled day and the value of sharing and gift giving that The SM Store was able to embody through this activity.
“Malaki pong kaligayahan ang naibigay ng SM dito sa mga mag-aaral ng Looc Elementary School.
Dahil sa Share A Toy ng The SM Store, maimumulat namin sa mga bata na dapat hindi lang tuwing Pasko
ang pagbibigayan, kundi lagi. “Tulagan said. Christmas is, indeed, the most wonderful time of the year with all the bright and sparkly city lights and high-ceiling Christmas trees enveloped with enchanting decor. It’s also the best time of the year to spread the joy through gift giving and sharing.
Here at The SM Store, celebrate this joyous season with a generous heart by donating new or preloved toys at the Share A Toy booth located in all The SM Store branches nationwide ongoing until Dec. 31. For every donation made, shoppers will get a P50 discount coupon. Toys collected will be donated to selected SM Foundation beneficiaries.
Share A Toy, under the SM Share Movement campaign, is one of the ways that The SM Store creates a culture of sharing and purposeful giving together with its customers. Early this year, The SM Store also conducted its Share Shoes and Donate A Book campaigns, which gained overwhelming support from its shoppers.
For information about the SM Share Movement and ways on how you could donate, visit www.thesmstore.com and follow its social media pages @thesmstore on Facebook, Instagram and Twitter.