The Philippine Star

RUBY ROA ON 'DIAPHANOUS BLOUSES' AND WHY WE SHOULD BUY LOCAL

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Ruby Diaz-Roa already had a penchant for traditiona­l textiles long before she was tapped by Maribel Ongpin, founder of Habi: The Philippine Textile Council, to be part of the illustriou­s society.

“At that time, the Philippine textile industry was overtaken by imports from China,” relates the Habi vice president. “Add to that, the younger generation­s — of some weaving families — had already lost interest in the craft.”

As someone who was always enchanted by the elegance of the Philippine terno and patadyong, Ruby grabbed the opportunit­y to be able to help revive, preserve and promote the already “dying industry.”

“These clothes, which were referred to as ‘diaphanous blouses’ by an English governor from Hong Kong who visited Manila in the 1700s, were made of pure Philippine cotton, a fiber that is very much a part of the Filipino culture,” shares Ruby, who showed me a photo of her and her late sister Rio Diaz clad in a colorful terno and patadyong.

They both looked demure, modest and, yes, current in “diaphanous blouses,” which came from the baul Ruby’s mother-in-law Adelisa Diy Roa.

“She was the one who introduced me to the beauty of indigenous textiles and native clothes,” Ruby relates. “My mom-in-law was always dressed in ternos made by famous designers, who would dress up young ladies for special balls like the Carnaval and Kahirup.”

“The terno and patadyong are timeless pieces. They never go out of style,” says Ruby, who also wore a terno at her sister Gloria Diaz’s wedding. “And I’m glad that more Filipinos, particular­ly the millennial­s, have a newfound appreciati­on for hand-woven textiles. They are now wearing and buying local.”

And why is that important? By buying local, you don’t just encourage local weavers/artisans to keep their craft, but also help them improve their quality of life, as well as support their children’s education.

HABI MARKET FAIR: MOTHERS SUPPORTING MOTHERS

In celebratio­n of Mother’s Day, the annual Habi Market Fair helps us find creative ways — virtually — to honor mothers, sisters, grandmothe­rs, fur moms and individual­s who have been like mothers to us.

In keeping with the times, “Habi Mama: A Mother’s Day Fair” goes online for the third time at www. shophabifa­ir.com from May 1 to 9.

“To survive the pandemic year (2020), we had to learn to pivot,” shares Ruby. “So we went digital for the first time. It allowed us to have a wider audience/global reach. We enjoyed an extensive growth in terms of our internatio­nal customer base.”

But, unlike physical fairs, going digital limits shoppers’ interactio­n with the artisans/designers.

“Also, nothing beats the excitement one gets when he/she gets to hold the item and appreciate its beauty up-close,” adds Ruby, who is the co-chairperso­n of the “Habi Mama: Mother’s Day Fair.”

This year’s fair focuses on helping out the mothers of the Habi community whose livelihood­s have been affected by the ongoing pandemic and natural disasters.

With the recent typhoon that hit the Bicol and Catanduane­s regions in particular, many of the weaving communitie­s lost their abaca crops and weaving shelters. Even their weaving looms were completely washed away.

“Habi has been helping these communitie­s rebuild their home industry by creating several themed fairs this year as an outlet for them to showcase their wares,” notes Ruby.

One of the highlights of the “Habi Mama Market Fair” is the curated gift baskets for the Garden “Plantita” Mama, Kikay Zoom Mama, Relax Mama, Coffee Lover Mama, Cooking Mama and Stay Safe Mama.

“Habi sourced the hand-woven baskets from the Tagbanua basket weaving community in Palawan,” shares Ruby.

These baskets are made high up in the mountains, which is two and a half hours away from the city of Puerto Princesa.

“We made sure that the contents of each basket are sourced locally and support the makers behind each selected piece,” enthuses Ruby. Talk about gifts that give back.

For example, the Stay Safe Mama gift basket is loaded with hand-woven leather clip-on bag (for hand sanitizer/alcohol), two pieces of three-ply face masks made of Philippine cotton, and a leather face mask holder with Maranao beads and a Philippine cotton tassel.

Habi also continues its long-term commitment and advocacy of reviving the use of pure Philippine cotton. It has partnered with the Philippine Fiber Industry Developmen­t Authority to give local farmers with cottonseed­s and threads for its Cotton Adoption Project to encourage more weavhand-woven ers to use pure cotton in their products. And so, aside from the Habi Mama gift baskets, they have a special collaborat­ion with @PuniquePh, which makes handmade buri flower bouquets with Philippine cotton flower bulbs. For new moms, there are crocheted baby mittens and bonnets made of Philippine cotton from Knitting Expedition. Also check out the special patadyong baby wraps from Manila Collectibl­e. For moms on the go, Melograno offers comfy and stylish shoes with hand-woven touches. Dako Manila has something extra-special for fur moms: stylish scarf and caps for their fur babies! In line with Habi’s “Mothers Helping Mothers” campaign, Georgina Wilson has shown her support by purchasing textiles and designing Philippine cotton hand-woven pajamas for her children. “I like the idea of play,” notes Georgina. “And that’s how I designed the clothes for my kids. I want to expose them to local hand-woven fabric and be proud of their culture at a young age.” The special collection featured in “Habi Mama: Mother’s Day Fair” is in gratitude to all mothers. “We hope that you’ll be able to find that one special gift for the extraordin­ary woman in your life,” adds Ruby. “And don’t forget to thank and greet the artisan who made it.” After all, these weavers are mothers, too!

* * *

All products are available at www. shophabifa­ir.com. For inquiries, visit www.habitextil­ecouncil.ph or follow www.facebook. com/HabiThePhi­lTextileCo­uncil and @habifair on IG.

 ??  ?? Sierra top by Monica Madrigal
La Bonne Vie
Dako Manila’s handwoven bucket hat and cap for fur mom and her fur baby
Sierra top by Monica Madrigal La Bonne Vie Dako Manila’s handwoven bucket hat and cap for fur mom and her fur baby
 ??  ?? Moms deserve this pretty and unique buri flower bouquet with Philippine cotton flower bulbs by @PuniquePh.
This weaver mama hopes to pass on the Philippine weaving tradition to her kids.
Ruby Diaz-Roa, vice president of Habi: The Philippine Textile Council and “Habi Mama: Mother’s Day Fair” co-chairperso­n
Moms deserve this pretty and unique buri flower bouquet with Philippine cotton flower bulbs by @PuniquePh. This weaver mama hopes to pass on the Philippine weaving tradition to her kids. Ruby Diaz-Roa, vice president of Habi: The Philippine Textile Council and “Habi Mama: Mother’s Day Fair” co-chairperso­n
 ??  ?? The Coffee-lover Mama gift basket has Original Grounds Baguio Gold and Tommy’s Roasted Sagada Dark Coffee, handwoven Yakan coasters, one customized fabric graphic mug by Habi: The Philippine Textile council.
The Coffee-lover Mama gift basket has Original Grounds Baguio Gold and Tommy’s Roasted Sagada Dark Coffee, handwoven Yakan coasters, one customized fabric graphic mug by Habi: The Philippine Textile council.
 ??  ?? Stay Safe Mama gift basket is loaded with handwoven leather clip-on bag (for hand sanitizer/ alcohol), three-ply face masks, and a leather face mask holder with Maranao beads.
Stay Safe Mama gift basket is loaded with handwoven leather clip-on bag (for hand sanitizer/ alcohol), three-ply face masks, and a leather face mask holder with Maranao beads.
 ??  ?? Relax Mama gift basket features inabel towel, lavender soy cold-pressed candle, massage oil with lavender, handwoven yoga mat (buri banig) by Aklan Ati Community (sourced from Aklan).
Relax Mama gift basket features inabel towel, lavender soy cold-pressed candle, massage oil with lavender, handwoven yoga mat (buri banig) by Aklan Ati Community (sourced from Aklan).
 ??  ?? This Garden “Plantita” Mama gift basket features a handwoven apron, mittens, locally sourced wooden ladle and fork, handwoven bucket hat, and binakul face mask by Yakang Yaka.
This Garden “Plantita” Mama gift basket features a handwoven apron, mittens, locally sourced wooden ladle and fork, handwoven bucket hat, and binakul face mask by Yakang Yaka.
 ??  ??
 ??  ?? Georgina Wilson’s son Archie loves his handwoven pajamas, made of Philippine cotton.
Georgina Wilson’s son Archie loves his handwoven pajamas, made of Philippine cotton.
 ??  ?? The late actress Rio Diaz and her sister Ruby in “diaphanous blouses”
The late actress Rio Diaz and her sister Ruby in “diaphanous blouses”
 ??  ?? Mama weaver and proud!
Mama weaver and proud!
 ??  ?? Mang Inabel’s pillow cases
Mang Inabel’s pillow cases
 ??  ?? Manila Collectibl­e
Manila Collectibl­e
 ??  ?? Aishe Original
Aishe Original
 ??  ?? Abra Indigo
Abra Indigo
 ??  ?? Balik Batik
Balik Batik
 ??  ?? of
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