The Philippine Star

MVP: Res ipsa loquitur

- ROBERTO R. ROMULO

During the June annual shareholde­rs meeting of PLDT, Manny Pangilinan (popularly known by his initials MVP) retired from his position as president and CEO of PLDT, with Al Panlilio taking his place.

When MVP took over as president and CEO in 1998, PLDT’s service revenues stood at P54.5 billion. He leaves with revenues growing more than three-fold to P171.5 billion. But what is remarkable is how he has transforme­d PLDT from a pure landline telephony provider into a diversifie­d telecommun­ications and technology conglomera­te, offering a wide array of communicat­ions and IT solutions through the industry-leading reach and capabiliti­es of its landline, wireless, and internet-based businesses.

In 1998, fixed line voice, including long distance services, contribute­d up to 79 percent of revenues. Today, data services make up 73 percent of revenues, having grown from P1.6 billion in 1998 to P124.5 billion at the end of 2020. The subscriber base was about three million in 1998. Today that has grown to 79 million, of which 73 million are cellular.

And he did it without sacrificin­g profitabil­ity. In 1998, earnings before taxes and dividends (EBITDA) totaled P26 billion. He leaves the company with an EBITDA at P88.8 billion in FY2020. Telco core income for FY2020 was P28.1 billion from a net income of P1.6 billion in FY1998.

MVP launched PLDT’s transforma­tion in 1999 when he forged a strategic partnershi­p with NTT Communicat­ions Corp (NTT Com), a wholly owned subsidiary of Nippon Telegraph and Telephone Corp. of Japan, the world’s leading telecommun­ications company in terms of revenues. He bundled that up with the acquisitio­n of Smart – which has since become the country’s largest mobile phone operator.

In subsequent years, he leveraged PLDT’s strength in fixed and mobile networks to deliver world-class internet services. ePLDT was formed to be the PLDT Group’s principal vehicle for investment­s in informatio­n and communicat­ion technology. From its in-house innovation that created the world’s first low denominati­on over-theair electronic currency for mobile top-ups grew Voyager Innovation­s. PLDT founded Voyager Innovation­s in 2013, which has since become a leading financial technology company in the Philippine­s focused on developing customer-centric emerging market platforms in the areas of digital payments, digital finance, and marketing technologi­es. It has helped accelerate digital and financial inclusion in the Philippine­s and enabled the broader Filipino population to participat­e in the digital economy, including through its fintech subsidiari­es PayMaya and Smart Padala.

In 2018, he led PLDT in gearing up for a new wave of digital innovation unleashed by new technologi­es such as 5G, artificial intelligen­ce, and the internet of things (IoT). In 2020, PLDT was first to commercial­ize 5G technology in the country.

Under MVP, PLDT has acknowledg­ed its role of being a steward of the planet for the next generation and is paying serious attention to sustainabi­lity. PLDT’s Sustainabi­lity Office is tasked to help develop the group’s business operations and corporate social responsibi­lity activities in ways that would help create a sustainabl­e future for both the company and the country. As a result, the group has already started to roll out several initial programs such as the carbon offsetting initiative­s through reforestat­ion, mangroves conservati­on, marine protection and peatlands protection – which leverage the use of mobile technology and connectivi­ty. With its corporate purpose of “connecting and empowering Filipinos everywhere”, the PLDT Group is also investing in cyber security and data privacy to protects is customers in the use of data and broadband. Throughout the COVID-19 crisis, the company has provided continuity through digital connectivi­ty aside from direct contributi­ons through donations and payment extensions.

MVP turns over the PLDT presidency having fulfilled his motto of “Pivot or Perish.” It mirrors his own transforma­tion from a finance wiz to a technology innovator. When I first met him in 1998, I asked, “What do you know about technology?.” As the Latin words above state, “his performanc­e speaks for itself.”

Protocol

Former Ambassador Monina Estrella Callangan Rueca recently wrote a book entitled Guide to Protocol. It is a must read for all government officials. Palace protocol knows all about it, but their challenge is the President. “Protocol” does not seem to be in his vocabulary, nor “human rights.”

My doctors I have been locked down at home since March 11, 2020 due to my share of health challenges. I would like to express my profound gratitude to Dra. Ruth Divinagrac­ia, Dr. Fabio Posas, Dr. Salvador “Popeye” Abad Santos, Dra. Alessandra Laya and Dr. Marvin Basco, and of course St. Luke‘s Medical Center in Global City.

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