The Philippine Star

Food trade generates $100 M export sales

- By CATHERINE TALAVERA

The export promotions arm of the Department of Trade and Industry (DTI) has generated approximat­ely $100 million in export sales and P56 billion in domestic sales from its recent food trade show.

In a statement, the Center for Internatio­nal Trade Exposition­s and Missions (CITEM) said the initial sales generated from the three-day IFEX Philippine­s in Pasay City are still expected to increase.

It said the food trade show welcomed nearly 6,000 local and foreign buyers and visitors from all over the world.

“More than 300 Philippine exhibitors showcased thousands of premium Philippine food products at the event,” DTI-CITEM said.

CITEM deputy executive director Ma. Lourdes Mediran said IFEX Philippine­s 2022 is designed to be a site of reunion and rediscover­y where Philippine food companies and internatio­nal buyers can reaffirm their partnershi­ps and make new connection­s.

Visitors of the food trade expo came primarily from the Philippine­s, the US, United Arab Emirates, Japan, and Australia, according to CITEM.

Meanwhile, Trade Undersecre­tary Ireneo Vizmonte reiterated DTI’s commitment to the food sector.

Vizmonte also acknowledg­ed the global factors that affect the country’s economy, saying these conditions require sustainabl­e and inclusive government response.

He explained that science, technology, and innovation are essential in building a competitiv­e economy and will be central to DTI’s work under its current leadership.

“The goal is to grow and develop globally competitiv­e and innovative industries that support inclusive growth and improve environmen­tal sustainabi­lity and the quality of life for Filipinos,”Vizmonte said.

He explained that one of DTI’s priorities is the digital transforma­tion of MSMEs and the growth and developmen­t of startups.

Through innovation and digitaliza­tion, DTI aims to double its efforts to upgrade and scale MSMEs in order to improve their productivi­ty growth, employment creation, and participat­ion in global value chains.

Trade Assistant Secretary and OIC of DTI’s Trade Promotions Group Glenn Peñaranda highlighte­d the programs that help MSMEs boost their competitiv­eness in the global market.

These programs include capacitybu­ilding like the Philippine Trade Training Center ’s (PTTC) Global MSME Academy; export assistance programs like RIPPLES; and market access platforms like CITEM’s signature programs and participat­ion in overseas trade fairs.

“The Philippine­s is one of the most exciting destinatio­ns for quality food exports, but with stiff competitio­n from our neighbors, and other drivers such as climate change and health crises, we must continuous­ly adapt and reassert our place in the market,”Peñaranda said.

 ?? ?? Buyers and visitors going around the Flavor Finds pavilion of IFEX Phlippines 2022 to check out the various food selections made to satisfy the global appetite for Filipino food.
Buyers and visitors going around the Flavor Finds pavilion of IFEX Phlippines 2022 to check out the various food selections made to satisfy the global appetite for Filipino food.

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