ROBINSONS MALLS CELEBRATES EARTH HOUR AND EARTH DAY
Robinsons Malls has launched a series of customer-centric sustainability initiatives to celebrate Earth Hour on March 23 and Earth Day on April 22. The month-long activities commenced with “Fashion Forward: Where Style Meets Sustainability,” a celebration of upcycled, sustainably sourced, and organically made products jointly presented by Robinsons Malls and The Philippine STAR from March 17 to 23 at Robinsons Galleria. Customers learned about waste management while converting their trash into cash at the Recycling Market, which was held from March 21-22 at Robinsons Novaliches. E-waste disposal and recycling are made easy with the Robinsons Malls-Smart E-Waste Bins at Robinsons Galleria, Robinsons Manila, and Robinsons Magnolia. Robinsons Galleria also has the innovative Renew-a-Bottle Machine, which gives out rewards vouchers in exchange for used plastic bottles. To show their support for the planet, Robinsons Malls’ customers joined the nationwide Global Switch Off event last March 23 while enjoying the Magnificent Light Artist and Alab Poi Dancers at Robinsons Magnolia, and other activities in other malls.
A mural painting activity, “Art for Earth Paint by Numbers,” will be held at select malls nationwide on April 20-21. The Dreamify Festival will be held from April 27 to 28 at Robinsons Metro East. Activities include art exhibits, local performances, and engaging interactions with environmentally conscious merchant partners.
Earlier this year, Robinsons Malls joined hands with the Philippine Retailers Association (PRA) as the only mall partner in its “Rooted in a Purpose” tree-planting program in Brgy. Cayumbay, Tanay, Rizal.