Fall’s GLOSSy hair requires a proper wASh.
Lately it has been a sort of badge of honor to see how long one can go between hair washings. memes declaring “by Friday my hair is 90 percent dry shampoo” are pervasive on Instagram, as women load their locks with sticky sprays and oil-absorbing powders in an effort to achieve that woke-up-like-this texture. But the tide is turning from second-day (or in some cases seventhday) hair to a much more lustrous, groomed look. “People want healthy hair, and the only way to achieve that is when it’s clean,” says celebrity hair guru rodney Cutler. Parisian colorist Christophe robin, whose scalp scrubs remove product buildup, agrees; he says he advises women not to scratch their scalps while washing and to “rinse really well,” because “we never rinse well enough.”
Bouncy blowouts and sleek ponytails were all over the fall runways, calling to mind the polished coifs of Charlotte rampling and Lauren hutton. At Tory Burch, redken global creative director Guido Palau thoroughly cleansed the models’ hair to bring out a natural shine, then tied it back with a velvet bow. (redken’s fall launch, a line called Clean maniac, is predicated on the what’s-old-is-new-again idea that we should, in fact, wash our hair regularly.) And Joe martino, the man behind michelle williams’s platinum pixie cut, encourages clients to avoid volumizing products that contain drying and mattifying alcohols. “Shiny hair,” he says, “is okay again.”
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smootH opeRAtoRs A return to shine (from top): taylor Hill on the tory burch runway; charlotte Rampling circa 1968; priyanka chopra.
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