Qatar Tribune

Maison Boucheron exhibits Histoire de Style and Carte Blanche collection­s

- DOHA

MAISON Boucheron is participat­ing in the Doha Jewellery Watches Exhibition (DJWE) with a myriad of its High Jewellery creations, many of which make their Middle-Eastern premiere. The jewellery will be showcased at the Boucheron booth within Fifty One East’s pavilion throughout the event.

The pieces displayed include several from recently launched Histoire de Style and Carte Blanche collection­s. For Histoire de Style, launched every January, Creative Director Claire Choisne takes inspiratio­n from the archives; with Carte Blanche collection­s, Claire lets her creativity flow from within, the themes stemming from her own imaginatio­n.

The Goutte de Perles necklace from the Paris vu de 2 collection is inspired by the Tuileries Gardens that surround Place Vend me. Its rock crystal centrepiec­e is carved to encapsulat­e the gardens, showcasing the immense savoir-faire of the Maison’s craftsmen. The Goutte de Ciel bracelet from the Contemplat­ion collection underlines the Maison’s incredible innovation. It features Aerogel a rare material used by NASA that Claire used to recreate “a piece of the sky”, enclosed in a shell of rock crystal set with diamonds.

Also from the dreamy Contemplat­ion collection is the Papillon necklace.

Papillon, meaning butterfly, symbolises softness and femininity, and is brought to life in this piece in rock crystal and diamonds, beautifull­y balanced. Another highlight piece is the Histoire de Style Art D co Ganse meraudes bangle, a striking piece crafted from gold, rock crystal, diamonds and emeralds, that draws on an archival piece created in 1925 and pays homage to the Art Deco era.

These incredible High Jewellery creations amongst others were specially selected to present to discerning Qatari clientele with a great appreciati­on for jewellery, and are showcased in Boucheron’s home at the event. Located in a prime location alongside partners Fifty One East, the Maison’s booth is crafted in a unique Parisian style, designed to reference the historical Boucheron H tel Particulie­r on Place Vend me in Paris, the stylish Maison’s birthplace and home. Its interior integrates the codes of Boucheron’s latest design concept, displaying the most incredible jewellery creations in a contempora­ry, warm and welcoming space.

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