Saint Lu­cia Tourism Min­is­ter Elected to Chair CTO

The Star (St. Lucia) - - LOCAL -

Saint Lu­cia's Tourism Min­is­ter, Hon­ourable Do­minic Fedee has been elected to chair the Caribbean Tourism Or­ga­ni­za­tion (CTO) for the next two years. Min­is­ter Fedee's elec­tion came ahead of the of­fi­cial start of the State of the Tourism In­dus­try Con­fer­ence (SOTIC) at the At­lantis Re­sort on Par­adise Is­land, Ba­hamas where the CTO held its an­nual gen­eral meet­ing on Oc­to­ber 2, 2018. Fedee suc­ceeds the Min­is­ter for Tourism and Avi­a­tion of the Ba­hamas, Hon­ourable Dion­i­sio James D'Aguilar, in the po­si­tion.

On as­sum­ing the Chair­man­ship, Hon­ourable Do­minic Fedee stated, “We have an op­por­tu­nity to ad­vance the strength of our col­lec­tive pur­pose. We must spare no ef­fort to use our col­lab­o­ra­tion at the CTO level to help ad­vance the wider in­te­gra­tion move­ment: the CTO can be seen in the ilk of West Indies Cricket and the Univer­sity of the West Indies as a pil­lar of Caribbean in­te­gra­tion.”

He added, “The Caribbean is one of the strong­est, most iconic and aspi­ra­tional travel brands in the world but it is also the most un­der­utilised, and the op­por­tu­nity ex­ists for us to en­sure that we utilise the strength of the brand for the col­lec­tive good of all des­ti­na­tions of the Caribbean.”

As his first or­der of busi­ness, Hon­ourable Fedee has named the Saint Lu­cia Tourism Author­ity act­ing CEO, Mrs. Tif­fany Howard, as Chair­man of the CTO Board of Di­rec­tors, in keep­ing with the CTO con­sti­tu­tion. The con­sti­tu­tion re­quires that the Chair­man of the Board and the Chair­man of the Coun­cil of Min­is­ters and Com­mis­sion­ers rep­re­sent the same mem­ber state.

“Saint Lu­cia is honoured by this an­nounce­ment and th­ese new roles will af­ford us the op­por­tu­nity to con­tinue to pro­vide qual­ity lead­er­ship to the CTO,” said Howard. “Our man­date is to en­sure that the Caribbean is a top choice for vis­i­tors, and that growth and de­vel­op­ment within the in­dus­try, in­clud­ing a longterm mar­ket­ing plan for the Caribbean, be­come ef­fec­tive.”

A num­ber of Vice Chairs were also elected to serve on the Ex­ec­u­tive Com­mit­tee of the Board of Di­rec­tors to rep­re­sent var­i­ous sub-groups: Cu­ra­cao, rep­re­sent­ing the Dutch Caribbean; Haiti rep­re­sent­ing the French Caribbean; Ba­hamas and Ja­maica, rep­re­sent­ing the in­de­pen­dent Caribbean Com­mu­nity coun­tries; and the Cay­man Is­lands rep­re­sent­ing the British over­seas ter­ri­to­ries. Pri­vate sec­tor rep­re­sen­ta­tives will com­plete the com­po­si­tion of the Com­mit­tee.

The State of Tourism In­dus­try Con­fer­ence ended on Oc­to­ber 5, 2018 and fo­cused on op­por­tu­ni­ties for en­hanc­ing the re­gion's tourism prod­uct. It was led by the Ba­hamas Min­istry of Tourism and Avi­a­tion un­der the theme, “Re­ju­ve­nate. Recre­ate. Re­con­nect. New Direc­tions for Caribbean Tourism.”

A group shot of the Caribbean Tourism Or­ga­ni­za­tion mem­bers, which has Saint Lu­cia at the head of the ex­ec­u­tive for the new term.

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