The Oxford Word of the Year 2018 is 'Toxic'
The Oxford Word of the Year is a word or expression that is judged to reflect the ethos, mood, or preoccupations of the passing year, and have lasting potential as a term of cultural significance.
In 2018, toxic added many strings to its poisoned bow becoming an intoxicating descriptor for the year's most talked about topics. It is the sheer scope of its application, as found by our research, that made toxic the standout choice for the Word of the Year title.
Our data shows that, along with a 45% rise in the number of times it has been looked up on oxforddictionaries.com, over the last year the word toxic has been used in an array of contexts, both in its literal and more metaphorical senses.
The top ten “toxic” collocates from our corpus in 2018 (by absolute frequency) are; chemical, masculinity, substance, gas, environment, relationship, culture, waste, algae, air.
Beyond the more usual substance warnings, this year toxic chemical has had particular significance as the nerve agent poisoning of a former Russian intelligence officer and his daughter in Britain sent shockwaves around the globe. Ongoing international attention to the case, including rising concern over who has access to the world's toxic chemical stockpiles, ensured that “chemical” topped the list.
Similarly literal and deadly are toxic substance, toxic gas, and toxic waste, with the latter especially becoming a focal point as the US seeks to combat the spread of toxic waste in the wake of hurricanes and people speak out against businesses burning toxic waste, notably in India. Air pollution has rapidly become a prime public health concern, and global attention reached a high in October 2018 when the World Health Organization published its report into the quality of air breathed by children worldwide. The report described this pollution as toxic air, plainly and potently signifying its poisonous nature, and with the aid of international media coverage, served to consolidate the association of toxicity and poor air quality in our lexicon.
One of the many environmental issues discussed this year has been the toxic algae disaster in Florida, US. Thanks to a central role in the state's Senate mid-terms race, toxic algae garnered much commentary.
The term toxic environment itself, however, has been more frequently used in reference to harmful workplace environments and the toll this takes on the workforce's mental health. From overly demanding workloads to outright sexual harassment, many companies have been exposed as crucibles for such toxic culture this year, which has seen the Speaker of the House of Commons accused of misusing his official powers to cover up allegations of bullying in Westminster.
Toxic relationships are not exclusive to the workplace, however, and whether its partners, parents, or even politicians, this year has seen so much discussion of "poisonous'" relationships across our society that "relationship" is the sixth most-seen toxic topic for 2018. One reoccurring element in such discussions has been toxic masculinity.
With the #MeToo movement putting a crossindustry spotlight on toxic masculinity, and watershed political events like the Brett Kavanaugh Senate judiciary committee hearing sparking international debate, the term toxic masculinity has well and truly taken root in the public consciousness and got people talking in 2018.