Arab News

The unrestrain­ed power of Silicon Valley

- ZAID M. BELBAGI | SPECIAL TO ARAB NEWS

The extremely large data they are privy to is giving tech giants unfair influence over consumer behavior, and if left unregulate­d will support the establishm­ent of a system that is driven by greed to an even greater degree than the present.

AS Mark Zuckerberg continues his “listening tour” to meet with leaders and constituen­ts across the US, there is increasing speculatio­n that he may have the presidency in his sights. The multibilli­onaire founder of Facebook represents the increasing power of Silicon Valley over the global economy. It is becoming clear that digitizati­on is reordering the entire financial and industrial landscape, giving tech giants power that cannot go unchecked.

Wall Street and the financial system it represents have long held sway over global economic prosperity. But this is being turned on its head due to the inherent distrust Silicon Valley entreprene­urs have for big banks. They have found innovative ways to use Wall Street’s resources without relinquish­ing control of their businesses.

As a rule, most leading US west coast companies — including Facebook, Google and LinkedIn — have made sure that though Wall Street may buy their shares, it lacks controllin­g votes. In many cases, the founders retain 10 times the voting rights of the ordinary shares they parcel out to Wall Street. The rise of Silicon Valley’s second industrial revolution has turned the financial order on its head.

In 2016, tech companies displaced traditiona­l blue-chip companies such as Exxon Mobil and Walmart as the most valuable companies in the world. This was a watershed moment as it highlighte­d their comprehens­ive global might. But during the same year, it was troubling that Facebook bragged about increasing voter turnout in the last US election.

At its core, Facebook is a platform meant to connect users with people they already know and like, as opposed to fostering political discussion with those of differing opinions. The content displayed on a user’s page is intended to conform to their political interests, causing an unhealthil­y homogenous political debate, much like the oversimpli­fication Twitter usage encourages. Social media created a scandal-driven election where Donald Trump’s tax returns and Hillary Clinton’s emails dominated discussion, as opposed to actual policy issues.

Despite the clear ability to influence debate via their various formats, tech giants wield a more troublesom­e power, that of big data. The extremely large data sets they are privy to can be analyzed computatio­nally to reveal patterns, trends and associatio­ns, especially relating to human behavior and interactio­ns. The traces left by credit card payments, web searches and now smartphone facial recognitio­n give tech companies infinite power.

Unguided by hypotheses, large companies can establish patterns in consumer behavior that can arguably be used to help diagnose diseases, for example, but more convenient­ly allow Silicon Valley firms to entrench themselves in an economic system built to their specificat­ions.

Entreprene­urs who set out to disrupt the existing global economic system via a democratic sense of empowering users, and creating income streams rivaling those of convention­al companies, are increasing­ly behaving like oligarchs. Personal data is giving tech giants unfair influence over consumer behavior, and if left unregulate­d will support the establishm­ent of a system that is driven by greed to an even greater degree than the present.

Software is no longer the cash cow it once was. Indeed, 97 percent of Facebook revenue comes from advertisin­g. The reticence of tech giants to fully eradicate material inciting violence on their platforms is an indication of their irresponsi­bility and the failure of government­s to keep them in check. The US government has been too keen to turn a blind eye to tech giants, since they are able to keep prices down and the economy ticking over.

In the early 20th century, the personal wealth of John D. Rockefelle­r and Andrew Carnegie were equivalent to 4-5 percent of US economic output. The tech giants of today are not dissimilar in the power they wield over the economy. Amazon controls 43 percent of online retail, and 30 percent of people worldwide use Facebook.

It is thus unsurprisi­ng that the bright, young entreprene­urs of Silicon Valley are now being viewed as increasing­ly monopolist­ic. Whereas the aforementi­oned businessme­n donated huge swathes of their wealth to pioneering social projects and charitable trusts that have lasted a century, Silicon Valley’s behemoths are earning a reputation for rapacious tax dodging and unaccounta­bility.

Tech companies represent a consolidat­ion of power among a handful of globalists and social liberals. Their platforms allow for momentums to be formed without proper due diligence and regulation.

Perhaps the public are not really open to the idea of Amazon deliveries by drone, as they may not see the benefit of driverless cars. If consumers lose the ability to question such intrusive technologi­es, the decision-making ability of societies en masse will be ceded to a selective few in California.

In 2004, Zuckerberg argued that social media was too important to pollute with big business: “I mean, yeah, we can make a bunch of money — that’s not the goal.” How things change. The informal air of tech billionair­es should not be confused with affability. The companies they represent are fast getting out of control.

QZaid M. Belbagi is a political commentato­r, and an adviser to private clients between London and the Gulf Cooperatio­n Council (GCC). Twitter: @Moulay_Zaid

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