Arab News

Formula E’s resident DJ ready to take on ‘massive crowd’

- Noor Nugali Riyadh

You may never have heard of EJ, but he’s making headlines ... at least in the DJ world.

EJ, who remains a mystery to many, with his Darth Vader-style helmet, has become the exclusive DJ resident for global entertainm­ent brand and race championsh­ip, Formula E, the electric street racing series taking on the world’s tracks. In fact, music has complement­ed the ferocity of the electric cars from the very moment they took off.

EJ has also joined ranks with Armin van Buuren, a Dutch DJ, record producer and remixer and owner of the legendary Armada, an independen­t record label that specialize­s in releasing electronic music.

In an interview with Arab News, EJ talks to us about his rise to fame and expresses his avid excitement over coming to Riyadh for the three-day Formula E event.

This is EJ’s first visit to Saudi Arabia. Staying for less than a week, he hopes to see “other places and not just the race track.”

Despite having toured the world with Formula E, he says he’s particular­ly excited about performing in the Saudi town of Diriyah on the outskirts of Riyadh.

“I have performed at every Formula E race since the first race in Beijing back in September 2014. As far as I know, we are only racing in Diriyah for now, which we plan to return to in the coming years.”

Thanks to such events, visitors from all over the world are for the first time flocking to Riyadh for entertainm­ent, not business. The launch of a new e-visa applicatio­n exclusive to the race has helped open wide Saudi doors to tourists.

The Diriyah E-Prix Formula E also promises to be a festival of sorts, with many activities to keep families entertaine­d. “We are anticipati­ng a massive crowd,”

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