Arab News

Al-Mawaddah Society for Family Developmen­t: An example to be proud of

- BASIL M.K. AL-GHALAYINI Basil M.K. Al-Ghalayini is chairman and CEO of BMG Financial Group.

The holy month of Ramadan is known as a time for giving and supporting needy families and individual­s through charitable contributi­ons and corporate social responsibi­lities. I was invited to join the honorary board of the AlMawaddah Society for Family Developmen­t last week. The board is led by Prince Faisal bin Mugrin as its president and Faisal Al-Samanoudi as his deputy, alongside prominent personalit­ies from academia and the private sector. Al-Mawaddah is a nonprofit developmen­t associatio­n specializi­ng in education, training, guidance, reform, and family awareness through sustainabl­e developmen­t initiative­s. It aims to stabilize families and build a generation of conscious and cohesive families capable of facing challenges. Additional­ly, the associatio­n seeks to create a healthy and safe environmen­t for children following parental separation, fostering mutual respect. Over the years, Al-Mawaddah has provided guidance and dispute resolution services to 9,779 individual­s; around 1,766 families have been reunited with their children; 936 women have been aided through the Life Academy for Women’s Empowermen­t to economical­ly support their families; 10,176 people have been trained in vocational skills; and 13,699 women and children have been given protection-center care.

It is worth noting that as part of the Saudi Vision 2030 plan aimed at enhancing quality of life, including streamlini­ng charitable contributi­ons in the country, the Saudi Authority for Data and Artificial Intelligen­ce launched the Ehsan platform a few years ago to support charitable giving in an organized and guaranteed digital system.

With the onset of the holy month of Ramadan, the latest national campaign took place, witnessing a broad turnout of beneficiar­ies receiving donations from individual­s, companies, banks, and other donors through the platform’s applicatio­n. The platform is designed to facilitate the efforts of donors and philanthro­pists, reduce difficulti­es associated with bank transfers, and organize payment portals accessible through laptops or even mobile phones. Nationals and residents from various age groups and all strata of society have begun utilizing the Ehsan platform to support community projects and humanitari­an cases by donating through this reliable official channel.

We at BMG Foundation, since our inception 25 years ago, have been among the pioneering organizati­ons to introduce the term corporate social responsibi­lity, in collaborat­ion with prominent families such as Abdul Latif Jameel, Al-Rajhi, Al-Subaie, Al-Sharbatly, Bin Mahfouz, Al-Jomiah, Al-Fozan, Bahrawi (Widad), AlMuhaidib, and others who had establishe­d inhouse charitable organizati­ons and foundation­s many years ago.

Al-Mawaddah stands as a shining example of leadership to be proud of.

Nationals and residents from various age groups and all strata of society have begun utilizing the Ehsan platform to support community projects and humanitari­an cases by donating through this reliable official channel.

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