A Good Day for Aardae

Beauty products can have ugly effects on the planet, so you can imagine our relief to hear about Aardae, a curated online platform that focuses on nontoxic and crueltyfree products from indie brands. Newly co-founded in Singapore by beauty enthusiasts Shweta Gupta and Darshana Balagopal, Aardae has over a thousand tried-and-tested products and 40 unique brands. So it’s the place to go if you’re looking for thoughtfully manufactured hair and skin goodies from international cult favourites such as Dot & Key, Juicy Chemistry, Purearth, Earth Rhythm and Omorfee. There will also be a section for teens and tweens, for those who like to start ’em young! aardae.com | IG @aardaeofficial