OUT­SMART THE OUTNET

Launched in 2009 by Net-a-porter, the on­line lux­ury fash­ion out­let is no dump­ing ground for the for­mer. It has more than 350 la­bels sourced di­rectly from brands across the globe. An­dres Sosa, its cre­ative, mar­ket­ing and sales ex­ec­u­tive vice-pres­i­dent, tel

Herworld (Singapore) - - CONTENTS -

Shop smarter on The Outnet with tips from its ex­ec­u­tive vi­cepres­i­dent, An­dres Sosa.

The best time to shop at The Outnet in Sin­ga­pore is 6pm, Mon­day to Thurs­day.

“We have new up­loads four times a week.”

Fo­cus on these tabs

“Just In” – For what’s new. “Hid­den Gems” – For pieces you shouldn’t miss, so do start here. The tab will show when you hover your mouse over “Just In”.

“Last Chance to Buy” – “For items that are re­ally low in stock and about to go, or that we feel cus­tomers need to know about.”

“The Wed­ding Bou­tique” – Find this tab at “What to Wear”. “It’s your go-to place for wed­ding din­ner outts as well as ev­ery­thing you need for your big day – brides­maids’ dresses and all.”

Iris & Ink, an in­house la­bel, is the third best-sell­ing brand in Sin­ga­pore.

In­tro­duced in 2012, it is the la­bel for fash­ion­able ba­sics like leather vests, cash­mere sweaters, or even a jacket in the same Linton tweed used to make Chanel suits. “Iris & Ink uses only ma­te­ri­als of the best qual­ity, be­cause its pieces have to go with The Outnet’s lux­ury wardrobe.”

“This beau­ti­ful navy raf­fia skirt is one of my favourite ver­sa­tile pieces. It’s also got a lit­tle bit of shim­mer – some­thing our Sin­ga­pore cus­tomers re­ally love.” Iris & Ink poplin top, £75 (S$133), and raf­fia skirt, £150.

“Cus­tomers in Sin­ga­pore love re­ally well­worked pieces, es­pe­cially those that are em­broi­dered or em­bel­lished.” Peter Pilotto polyester skirt, £973.35.

Tem­per­ley Lon­don silk skirt, £682.10.

Delpozo cot­ton top, £595.

Dolce & Gab­bana patent leather san­dals, £495.

Valentino acrylic clutch, £3,335.23.

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