Herworld (Singapore)

POWER TO YOUR SKIN

ASTALIFT’s In-Focus Cellactive Serum promises to re-awaken the restorativ­e power of your body to make skin feel rm and youthful again.

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It’s no secret that the human body has an incredible capacity to heal itself after an illness or injury. Stem cells play a key role in the process, and those under the skin are particular­ly essential for skin repair and regenerati­on.

When you hit adulthood, your body comes under attack from the ageing process and environmen­tal stressors. And unfortunat­ely, ageing diminishes the body’s ability to heal because stem cells become less efficient as you grow older.

INNOVATION AT WORK

ASTALIFT believes it can restore your stem cell’s ability to heal, which in turn helps skin look rmer and more youthful. According to the skincare brand, its parent company, Japanese technology rm Fujilm, is an expert in stem-cell research and has successful­ly regenerate­d stem cells from cells derived from skin. It’s also the only company approved to use these for regenerati­ve medicine in Japan.* The brand used this knowledge as the basis for its latest product, In-Focus Cellactive Serum ($222 for 30ml).

This serum contains two proprietar­y nano-ingredient­s – Nano Astaxanthi­n CP+ and Nano Boswellin Acid so they can be absorbed into skin deeply and quickly. Together, they are designed to work together to make stem cells act younger. Nano Astaxanthi­n CP+ is a combinatio­n of antioxidan­ts that is said to repair UV damage and prevent cellular DNA damage. Nano Boswellin Acid is extracted from boswellia serrata, a shrub that supposedly “switches on” the skin’s ability to heal and regenerate itself.

A VEIL OF COMFORT

ASTALIFT doesn’t conne its hightech research to effective ingredient­s. It has also developed innovative ways of delivering those ingredient­s. The serum is part water, part oil. On rst applicatio­n, this sheer and lightweigh­t gel melts into liquid to optimise absorption. After it has dried, the light oil continues to moisturise skin through the day. The nal touch? The fragrance develops like a ne perfume: top notes of bergamot, middle notes of jasmine, rose and magnolia, and, nally, base notes of sandalwood and amber that lift the mood all day long.

The skin feels fresh and hydrated on rst applicatio­n and, over time, it will appear more radiant, rmer and youthful.

*This was establishe­d through joint research with Associate Professor Namba Daisuke of Tokyo Medical and Dental University.

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