Why Your Hair Needs Antioxidants

It’s dead, isn’t it? Well, yes, says haircare brand Lux Luminique. But it still needs antioxidants because keratin, which makes up our hair, degrades when it comes into contact with free radicals from the environment. The damage results in dull, dry and brittle hair. Lux Luminique’s answer is acai and goji berries. Both superfoods are potent antioxidants which can protect the hair as well as rehydrate it if it is damaged and fragile. The shampoo and treatment cost $16.90 each.