THE BETTER TOY STORE

For more than two decades, The Better Toy Store has been stimulating children’s budding creativity and bringing them joy. As highlighted by its multiple awards from recognised curators like Singapore Tatler and Harper’s Bazaar, the brand’s carefully selected range of toys, crafts, and games are sourced globally for their play value, design, and eco-friendliness; it comprises everything from teething toys for babies to learning aids and water play toys for older kids, as well as items for special needs children, party games, and bedroom decor. Every toy at its three outlets has passed rigorous health and safety checks, promising safe play for little ones. Parents can keep an eye out for the opening of a fourth outlet at Jewel Changi Airport in March 2019.