When you hire veteran wedding planner SPELLBOUND GROUP, you get commitment, creativity and the confidence that your big day will be a class act
Having a wedding planner doesn’t mean removing yourself from essential big-day preparations. Rather, you are entrusting an expert with tasks they are familiar with so that you and your other half can immerse yourselves in what should be a joyful lead-up to your big day.
With all the legwork, coordination and scheduling done by a trustworthy and reliable planner, couples can focus on food tastings, facials and dress fittings— things that no one can do on your behalf.
Brides who have come out of their wedding feeling blissful rather than scarred will tell you how crucial it is to consider a planner’s experience before hiring them. In Singapore’s luxury weddings scene, one name frequently comes to mind: Spellbound Group. Branding itself as an “international wedding and social party planner”, it has been behind numerous highprofile unions. Just check out its Facebook page to view the inspiring photos and videos.
With 16 years of experience in the weddings industry, founder and director Anna Lim can say that she has seen everything. Having worked with countless high-net worth families, she also understands the importance of being discreet. Respecting the client’s privacy is crucial to building a trusting planner- client relationship. “We are proud to say that 90 per cent of our clientele comes through referrals,” she shares.
While some wedding planning outfits thrive on volume, stretching themselves by taking on multiple big projects at a time so much so that their fatigue shows on the event day, Spellbound Group takes an unorthodox approach to assignments. “We handle a small number of weddings per year, less than 12,” says Lim. This means that every time a wedding couple hires the team, they can rest assured that their event receives the team’s full attention, and that it has sufficient time to execute tasks and deliver results that exceed expectations.
Fresh Ideas, Bespoke Style
If you’re the type that likes to recreate a celebration style you’ve seen in magazines down to the napkin colour, Spellbound Group is probably not the planner for you. The team thrives on constantly pushing the envelope when it comes to creativity. “Our modus operandi is to work closely with couples to conceptualise a look and theme that truly reflects their personality and character,” says Lim.
The multinational team has multiple language abilities, from English and Chinese to Malay, Spanish and Italian. While their image is professional and business-like—and certainly cool and calm—during an event, it is easy to see their camaraderie. And it is this same kind of friendship that Spellbound Group comes to forge with many of its wedding couple clients.
SPELLBOUND GROUP 63 Syed Alwi Road, 01-01 Tel: 9188 6673 spellbound.com.sg
Aside from highprofile weddings, Spellbound Group, helmed by Anna Lim (above centre, with Tatiana Salgado Valle and Janel Teo), orchestrates bridal showers and memorable proposals