A SMILE FROM THE HEART
Smiling Rocks’s first men’s engagement ring campaign puts bold statement jewels front and centre across six different styles in 14‑karat or 18‑karat gold or platinum. “Men’s rings have always been underexplored by the design world, and the only options are usually plain metal bands,” says Zulu Ghevriya, CEO and co‑founder of Smiling Rocks. “This launch is a new trend we are setting in the industry to introduce a men’s line with our retail partners.”
Smiling Rocks Sparkle men’s ring with a round lab‑grown diamond