The Edge Singapore

UOL Group

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(Sept 11: $7.53)

BUY. UOL Group’s Avenue South Residences sold 276 units, representi­ng 92% of 300 units that were launched and 26% of total units. This is possibly the best-selling project during any launch weekend year to date. UOL’s strategy of phasing out and segmenting the project has proven to be successful. We understand that buyers were mostly Singaporea­ns with small units (one- to two-bedroom units) as the most popular, implying that investment demand has returned for selected properties with strong growth potential in the long-term led by the Greater Southern Waterfront developmen­t. UOL will be marketing the project overseas soon as it has received enquiries from foreign buyers, potentiall­y taking advantage of any spillover demand from HK/China investors looking at overseas properties given the chaos in HK. Price target of $8.53 (14% upside).

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