TURN OF THE CENTURY
It takes a real icon to look fresh, even after a hundred years.
“If all tanks were made by Cartier, we would have time to live in peace,” declared avant-garde fashion designer Jean-Charles de Castelbajac, in illustrations paying tribute to the Cartier Tank that he inked in 1994. This sentiment still holds true – not only because of today’s uncertain global political climate, but also because Cartier’s iconic watch looks as timelessly appealing today, a hundred years after its creation.
In 1917, Louis Cartier designed the rectangular, minimalist timepiece, which was framed by vertical bars reminiscent of the treads of a – yes, tank. Several new models have been created to mark the centenary of this family, which includes variants such as the Tank Americaine and Tank Francaise. Our favourites: Skeleton models based on the curved Tank Cintree, which was launched in 1921. They are elegant, with an architectural edge. If only all tanks were made by Cartier.