SHADOW + LIGHT The panda chrono­graph, a mod­ern icon dis­tin­guished by a dis­tinc­tive, sporty aes­thetic.

Its lat­est sea­son sees Ermenegildo Zegna ex­pand­ing its all-en­com­pass­ing uni­verse.

The Peak (Singapore) - - Contents -

Ex­pect to see much more of Ermenegildo Zegna out­side the board­room and on the streets in the sea­sons to come. With his lat­est Fall/Win­ter 2018/19 of­fer­ings, artis­tic di­rec­tor Alessan­dro Sar­tori con­tin­ues to steer the clas­sic Ital­ian house to­wards a more con­tem­po­rary di­rec­tion. What this means for the mod­ern sar­to­ri­al­ist is that Zegna is sharp­en­ing its sport-in­flected, street­wise aes­thetic, but with­out com­pro­mis­ing on the la­bel’s hall­marks such as im­pec­ca­ble tai­lor­ing and fine fab­rics.

While the brand’s be­spoke and made-to-mea­sure clien­tele might al­ready be fa­mil­iar with its XXX sym­bol, a sig­ni­fier of the man­ual, ar­ti­sanal craft of Ermenegildo Zegna Cou­ture, it will be mak­ing its way to more ac­ces­si­ble sta­tus sym­bols such as back­packs and shoes. Keep an eye out for the XXX jacquard mo­tif and logo on ready-to-wear cloth­ing and ac­ces­sories, like the brand’s tech­ni­cal leather bags – un­der­stated, yet more vis­i­ble than the brand has ever been.

Zegna’s fine raw fi­bre is pro­cessed and wo­ven in a lengthy process.

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