STYLE MEETS SUBSTANCE

THESE BRANDS HAVE FIGURED OUT A WAY TO HAVE IT ALL.

01 Hermes

After acquiring case maker Joseph Erard Holding in 2013, Hermes has built a formidable range of timepieces that are both complicated and artistic, and nicely complement its existing line of quartz-powered fashion watches.

02 Louis Vuitton

The brand's strategy for horological credibility was simple: pick one collection and pour all its innovation into it. Its Tambour case has housed everything from chiming skulls to spinning hour markers.

03 Chanel

It has made its mark on the haute horlogerie scene by playing with case materials such as hightech ceramic and sapphire crystal.

Its high-jewellery expertise has also translated well in its more resplendent collections.