NEXT IN FASHION
New initiatives to check out at The Front Row 2021.
01 GREATER DIVERSITY
Since its launch last year, TFR has included not just local designers, but also overseas labels and brands founded by Singaporean designers based abroad, such as bridal wear designer Celest Thoi. Boey also wants to spotlight models and local modelling agencies, a major and often underrated part of the fashion ecosystem. There will be a series of chats with agency owners about topics such as representation in fashion. Also watch out for fresh campaign faces such as curvy model Alexis Cooke and virtual influencer Rae.
02 BEAUTY PAGEANTS
“The Miss Universe Singapore organisers spoke to me about being the creative director of the show, and I told them that a lot of things need to change.” The event will be hybrid, involving both pre-filmed and live elements. Boey wants to use it as a platform to showcase the work of local designers. Jewellery designer Marilyn Tan and local lab-grown diamond start-up The Better Diamond (pictured) will create a tiara for the competition.
03 VIRTUAL EXHIBITIONS
Inspired by the virtual tours conducted by major museums such as London’s Victoria and Albert Museum, Boey has planned digital exhibitions showcasing the works of talented photographers. The line-up includes top fashion photographers ChuanDo & Frey and celebrity photographer Filbert Kung, as well as up-and-comer Hans Goh. Another featured artist is French paper sculptor Marianne Guely, who has crafted her fantastical works for brands such as Dior (pictured) and Piaget.