SIVB

Solomon Islands Business Travel Guide - - News -

Q AsO: Tak­ing a more gen­eral in­dus­try stance, how would you eval­u­ate the tourism sec­tor in the Solomon Is­lands now com­pared to its con­di­tion when the Vis­i­tors Bu­reau be­gan?

SIVB: Huge changes have oc­curred in the time that cur­rent CEO, Josefa Tuamoto has been in the chair. A Fi­jian na­tional and for­mer CEO and head of Tourism Fiji - where he en­joyed im­mense suc­cess and is cred­ited with hav­ing played a ma­jor role in help­ing to change the coun­try’s tourism for­tunes - Tuamoto was in­vited to take on the

"A shrewd mar­keter, Tuamoto has looked be­yond the Solomon Is­lands to strengthen his in­ter­na­tional team with PR and mar­ket­ing con­sul­tants in Aus­tralia, the US and con­ti­nen­tal Eu­rope..."

role in 2013 and since he came on board, the coun­try’s in­ter­na­tional visi­ta­tion fig­ures have in­creased year-on-year by an av­er­age of seven per­cent.

A shrewd mar­keter, Tuamoto has looked be­yond the Solomon Is­lands to strengthen his in­ter­na­tional team with PR and mar­ket­ing con­sul­tants in Aus­tralia, the US and con­ti­nen­tal Eu­rope, and the Solomon Is­lands is now firmly placed un­der the in­ter­na­tional spot­light; cer­tainly a far cry from where it was in the ‘60s.

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