Business Day

‘Two very special ladies’, says boss in the green jacket

- TIM DAHLBERG Augusta

THE men in green jackets could barely contain themselves, sitting there smugly as if they had done something to transform the game of golf.

Augusta National now has women members and, if it was a long time coming, they now seem to think it is the best addition to the Masters since flowering azaleas were planted on the back nine. “It’s just awesome,” Masters chairman Billy Payne said.

Condoleezz­a Rice surely agrees, though for now she is not saying. The former US secretary of state avoided reporters on Wednesday as she made her way around the par-three contest, smartly attired in a tailored green jacket over a tan skirt.

Rice and South Carolina financier Darla Moore are trailblaze­rs in a way, though few outside of golf would confuse their admittance last August to one of the most exclusive clubs in the world to be on a par with some of the great equality battles of the last century.

Indeed, the guardians of Augusta National hardly qualify as visionarie­s. For years the only places for black people at the club were waiting on tables or carrying the bags of members, and the concept that women could actually be members did not take hold until more than a decade after Martha Burk tried futilely to rally support for the cause.

Now that they are here, though, things could not be peachier. Seems the fears of women running amok on the perfectly green fairways of Augusta National were a bit overblown.

“These two ladies have been very special and it’s just been delightful,” Payne said.

They might have been a decade ago, too, but the green jackets are a stubborn lot when it comes to changing traditions that have served them so well. Former chairman Hootie Johnson famously dug his heels in when challenged by Burk, writing to her that Augusta National might some day admit women “but that timetable will be ours and not at the point of a bayonet”.

The timetable apparently called for women last year, and luckily a few of them were available. They managed to snare a prominent name in Rice, and as an added bonus put to rest any lingering controvers­y over the membership of America’s most famous golf club.

They could have gone further, but did not. On a day when Payne talked about girls and boys putting and chipping on the 18th green the Sunday before next year’s tournament, and a day before a 14year-old from China tees off in the Masters, he also spoke about Augusta National becoming “a beacon in the world of golf” and doing its best to influence others in the game.

Except, of course, the green jackets have no plans of doing any of that. In his annual pre-Masters press conference, Payne refused to give a position on belly putters, declined to take a stand on smoking on the golf course, and would not even discuss details of Augusta National’s new corporate party complex.

And if you think a delegation from Augusta is going to travel to Scotland to urge members at allmale Muirfield — host of this year’s British Open — to also enter the modern world and accept women, well, think again.

“I think they should do what they want to do, and I would not interject the way I feel on the issue,” Payne said.

More like a flashlight than a beacon, but that is okay. Golf fans, for the most part, do not care who wears the green jackets, or who sets the rules. They just want to watch Tiger Woods and Phil Mickelson battle it out on the back nine on Sunday in the Major that means the most.

Augusta National handled the issue of women members the way it wanted to, and if it took them longer than it should, well, the green jackets are not entirely to blame. Those playing in the Masters never dared — or cared — to push the issue, and there was certainly no outcry among golf fans lucky enough to wander around Amen Corner.

Inside the gates they can be heavy-handed, overbearin­g and simply wrong on many issues. It is a different world, one we are privileged to be invited to visit only one week a year — and only as long as we toe the company line.

They do have plenty of things to be proud of over the years. Admitting a few token women isn’t one of them. Sapa-AP

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