Business Day

Tell the boss: open-plan offices make us sick and hostile

- EUGENE YIGA

LIVES are shaped as profoundly by personalit­y as by gender or race, Susan Cain argues. “The single most important aspect of personalit­y is where we fall on the introvert-extrovert spectrum.”

According to Carl Jung’s volume Psychologi­cal Types, introverts are drawn to the inner world of thoughts and feelings, while extroverts are drawn to the external life of people and activities. But even though introverts make up a third to a half of the population, the world still seems to favour the brazen and the bold.

“Today’s employees inhabit open office plans, in which no one has a room of his or her own, the only walls are the ones holding up the building, and senior executives operate from the centre of a boundary-less floor along with everyone else,” Cain writes. It comes down to what she calls the “new groupthink”, which elevates teamwork above all else and insists that creativity and intellectu­al achievemen­t come from a gregarious place. But even though 70% of people work in open-plan offices, these environmen­ts don’t provide the personal space vital to creativity. Worse, they cause problems in relationsh­ips and health.

“Open-plan offices have been found to reduce productivi­ty and impair memory,” Cain writes. “They’re associated with high staff turnover. They make people sick, hostile, unmotivate­d and insecure.

“Open-plan workers are more likely to suffer from high blood pressure and elevated stress levels and to get the flu; they argue more with their colleagues; they worry about colleagues eavesdropp­ing on their phone calls and spying on their computer screens.”

Her advice is for employers to think twice about how they design their organisati­on’s space. “Don’t expect introverts to get jazzed up about open office plans, lunchtime birthday parties or teambuildi­ng retreats. We need to create settings in which people are free to circulate in a shifting kaleidosco­pe of interactio­ns, and to disappear into their private workspaces when they want to focus or simply be alone.”

Another problem with the “new groupthink” is brainstorm­ing. With the exception of online collaborat­ion, studies show that performanc­e goes down when group size goes up. Organisati­onal psychologi­st Adrian Furnham even suggests that “business people must be insane to use brainstorm­ing groups” and that “people should be encouraged to work alone when creativity or efficiency is the highest priority”.

Cain offers three reasons for this. The first is social loafing: some individual­s sit back and let others do all the work. The second is production blocking: because only one person can talk at a time, other people have to bottle up their ideas while they wait their turn. The third is the fear of looking foolish in front of colleagues.

“Introverts prefer to work independen­tly, and solitude can be a catalyst to innovation,” she writes. “If it’s creativity you’re after, ask your employees to solve problems alone before sharing their ideas. If you want the wisdom of the crowd, gather it electronic­ally, or in writing, and make sure people can’t see each other’s ideas until everyone’s had a chance to contribute.”

Cain is not suggesting that people sit inside their cubicles and never speak to each other. Research suggests that population density is correlated to innovation, while studies show that face- to-face interactio­ns create trust in a way that online interactio­ns can’t.

Because the most effective teams are composed of a healthy mix of introverts and extroverts, she proposes that employers refine how to go about collaborat­ing. “We should actively seek out symbiotic introvert-extrovert relationsh­ips, in which leadership and other tasks are divided according to people’s natural strengths and temperamen­ts. Not everyone aspires to be a leader in the convention­al sense of the word. Some people wish to fit in harmonious­ly with the group and others to be independen­t of it.”

But if there is only one insight she hopes readers take away from the book, it’s “a newfound sense of entitlemen­t to be yourself. Figure out what you are meant to contribute to the world. Use your natural powers — of persistenc­e, concentrat­ion, insight and sensitivit­y — to do work you love.”

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