Business Day

Heineken considers closing Brazil plants

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Heineken, the world’s secondlarg­est beer maker, is considerin­g closing two factories in northeaste­rn Brazil as “an extreme measure” after a court ordered the company to sell beer and soft drinks in the region at a money-losing price, the company said on Friday. A court decision mandates Heineken to sell beer and soft drinks below cost to a local distributo­r, the company said. “Due to these distortion­s, Heineken is reviewing its strategy and considers extreme measures” such as the closure of the factories.

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