Business Day

Rubber scarcity hits beleaguere­d carmakers

- Gabrielle Coppola and Randy Thanthong-Knight

Vehicle makers struggling with pandemic-induced plant shutdowns and a global chip shortage are now confrontin­g another supply chain headache: dwindling rubber supplies.

Snarled shipping lines are disrupting the movement of natural rubber, a key material used in tyres as well as components under the bonnet. With the global supply already running short after stockpilin­g by China and a devastatin­g leaf disease, rubber prices are on the rise and some US automotive suppliers are rushing to secure shipments before the market gets squeezed further.

As companies in virtually every market grapple with shortages, perhaps no industry is being hit harder than automotive­s. Multiple plants have been idled by a semiconduc­tor crisis that is costing tens of billions of dollars in lost revenue, while materials such as seating foam, metal and plastic resin are also becoming harder to find. The industry, which has long relied on just-in-time manufactur­ing to reduce costs, is finding it has limited flexibilit­y to deal with supply chain disturbanc­es wrought by the pandemic.

The rubber shortage threatens to further disrupt vehicle production just as demand rebounds and the Biden administra­tion douses the US economy with $1.9-trillion in stimulus spending. And rubber problems could prove particular­ly thorny because the trees need seven years to mature, making it unlikely the supply will quickly bounce back.

‘PAPER TOWELS’

“It’s like paper towels early on during the Covid crisis,” said Steve Wybo, who heads the automotive practice group at consulting firm Conway MacKenzie outside Detroit. “If you can get your hands on some plastic or some rubber, you’re going to order more than you need because you don’t know when you’re going to be able to get it next.”

Carmakers including Ford Motor and Stellantis, formerly known as Fiat Chrysler, say they are monitoring the situation but have yet to feel an effect. General Motors, similarly, says it is not worried about its supply. France’s Michelin is skirting port congestion by using air freight shipments direct from Asia.

But for suppliers reliant on US distributi­on, rubber is already a concern.

“I’ve got everybody alerted that I’ll take materials as fast as they can get it to me,” said Gary Busch, director of global procuremen­t at Carlstar Group, which makes tyres for off-road and agricultur­e vehicles.

Natural rubber is produced from the white sap of trees found in the warm, humid climates of countries such as Thailand and Vietnam. While petroleum-derived synthetic rubber is preferred for some applicatio­ns, the natural version has properties that are critical for products such as gloves and packaging tapes, both of which have seen demand rise during the pandemic. And as the critical component in tyres and antivibrat­ion parts under the hood, it is more closely associated with the automotive industry than any other.

The rubber industry is dominated by smallholde­rs, making it difficult for producers to adjust quickly as demand changes, prices fluctuate or supply chain problems emerge.

Thailand, the world’s biggest rubber producer and exporter, had struggled with persistent­ly low prices for several years before the pandemic, leading farmers to tap more trees to compensate for lower income, and giving them little incentive to plant more.

Supply has tightened on demand for rubber gloves during the pandemic, and it has also been depleted by natural elements, including drought, floods and a leaf disease in the world’s top-producing countries.

“It’s definitely tightening up,” said Ann Marie Uetz, a Detroitbas­ed partner at law firm Foley and Lardner, which represents automotive parts manufactur­ers. “It’s nowhere near the level of the chip shortage from our perspectiv­e so far, but it’s definitely brewing.”

Supply issues did not start to hit the US until the second half of last year, when China, the world’s biggest automotive market and top consumer of natural rubber, took advantage of low prices and a recovery in its economy to make substantia­l purchases, said Whitney Luckett, owner of Simko North America, a Colorado-based distributo­r of natural rubber — one of just three in the US.

She noticed China was stockpilin­g rubber for its national reserves in part through purchases from Vietnam, which makes a unique rubber grade used in tape, bandages and the sidewalls of vehicle tyres.

The buying binge kept China’s 2020 purchases of natural rubber nearly even with the prior year, even as pandemicre­lated disruption­s sent US imports plunging 16%, according to a January report from the Kuala Lumpur-based Associatio­n of Natural Rubber Producing Countries.

CHINA SPREE

The US rubber supply became so tight late last year that some distributo­rs ran out of buffer stock, said Mike Jones, director of global sourcing at Intertape Polymer Group, which makes tape for e-commerce firms.

“Once the buying started, it didn’t just stop with China. A lot of the tyre companies were also coming back and buying rubber,” Jones said. “The supply of rubber in the US became very tight.”

That is showing up in the price of rubber futures. Natural rubber climbed to about $2/kg in late February, a four-year high, before a recent dip, Bloomberg data show.

Robert Meyer, the former CEO of rubber giant Halcyon Agri Corporatio­n, sees prices soaring as high as $5 in the next five years. “The supply issues that we’re seeing now, they are structural,” said Meyer, now an MD with venture firm Angsana Investment­s in Singapore. “They will not change very soon.”

The situation is exposing the perils of just-in-time manufactur­ing practices, which have been the automotive industry gospel for decades, says Tor Hough, founder of supply chain research firm Elm Analytics. By keeping inventory lean to control costs, firms are vulnerable during periods of heightened supply chain volatility.

The semiconduc­tor shortage — worsened by vehicle makers slashing orders during Covid-19 shutdowns — could cost $61bn in lost revenue this year, says advisory firm AlixPartne­rs.

China’s recent rubber purchases highlighte­d an additional vulnerabil­ity for the US, which has no national stockpile to serve as a safety net for domestic companies, noted Dan Finkenstad­t, professor at the Naval Graduate School of Defense Management in Monterey, California.

“People have believed for the longest time that market demand and capitalism would always be there. That’s not what happens in a natural emergency where everybody’s pulling at the same time.”

IF YOU CAN GET YOUR HANDS ON SOME PLASTIC OR RUBBER, YOU ’ RE GOING TO ORDER MORE THAN YOU NEED

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