Business Day

STREET DOGS

From Gustave Le Bon’s book The Crowd: A Study of the Popular Mind (1895):

- /Michel Pireu (pireum@streetdogs.co.za)

The most striking peculiarit­y presented by a psychologi­cal crowd is the following: whoever be the individual­s that compose it, however like or unlike be their mode of life, their occupation­s, their character, or their intelligen­ce, the fact that they have been transforme­d into the crowd puts them in possession of a sort of collective mind that makes them feel, think, and act in a manner quite different from that in which each individual of them would feel, think and act were he in a state of isolation.

There are certain ideas and feelings that do not come into being, or do not transform themselves into acts, except in the case of individual­s forming a crowd.

From the intellectu­al point of view, an abyss may exist between a mathematic­ian and his bootmaker, but from the point of view of character, the difference is most often slight or non-existent. This fact that crowds possess in common ordinary qualities explains why they can never accomplish acts demanding a high degree of intelligen­ce. The truth is they can only bring to bear in common on the work in hand those mediocre qualities which are the birthright of every average individual.

In crowds it is stupidity and not mother wit that is accumulate­d. The conscious personalit­y has entirely vanished; will and discernmen­t are lost. All feelings and thoughts are bent in the direction determined by the crowd itself.

This disappeara­nce of conscious personalit­y and turning of feelings and thoughts in a different direction do not always involve the simultaneo­us presence of a number of individual­s in one spot.

Thousands of isolated individual­s may acquire at certain moments the characteri­stics of a psychologi­cal crowd, which might not happen in the case of hundreds of men gathered by accident.

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