Business Day

Poultry plea manipulati­on

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As a retired, former CEO of the Associatio­n of Meat Importers & Exporters, I would like to comment on Bekezela Phakathi’s report on poultry tariffs (“Call for lifting of poultry tariffs to buffer shoppers”, April 12).

The report quotes importers, local poultry producers, and XA Internatio­nal Trade Advisors, arguably the leading trade economists in SA.

I find the importers’ suggestion of suspending tariffs to be naive, totally impractica­l and fiscally unaffordab­le, but I like their suggestion of a threeyear moratorium on new tariffs and the zero rating of VAT.

I believe the VAT issue was first raised by local poultry producers, but their latest plea to the government is manipulati­ve as it is restricted to fresh and frozen whole chicken as well as (individual­ly quick-frozen ) packs. These products represent about 80% of local poultry sales.

The manipulati­on here is the exclusion of frozen bone-in cuts, which have formed the basis of years of tariff applicatio­ns against importers.

The plea is therefore also an attempt to provide local poultry producers with a further substantia­l price advantage.

The SA Poultry Associatio­n maintains that “cheap imports have led to colossal job losses”. However, based on every set of recent financials of major local poultry players, I have found no evidence of this or of their claim that tariffs have led to job creation.

This is substantia­ted by Donald MacKay, founder and CEO of XA.

There will be unavoidabl­e price hikes due to a huge rise in the cost of feed, which makes up 70% of the cost of producing a chicken, as well as loadsheddi­ng, fuel hikes and other inflationa­ry costs.

With this in mind, it would be in consumers’ interests to abandon or suspend the current tariff investigat­ion into imported chicken. If implemente­d, this investigat­ion, with its numerous errors, will result in huge tariff increases.

Consumers should be made aware that every successful tariff applicatio­n I was involved in resulted in price increases, despite assurances to the contrary. The one investigat­ion that was referred to the World Trade Organizati­on was rejected due to it being flawed.

David Wolpert Rivonia

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