Cape Argus

‘Vital to feed children the natural way’

- Unicef executive director Henrietta H Fore and WHO director-general Tedros Adhanom Ghebreyesu­s

THE theme of World Breast-feeding Week 2020 is “Support breast-feeding for a healthier planet”.

In line with this theme, the World Health Organizati­on (WHO) and the UN Children’s Fund (Unicef) are calling on government­s to protect and promote women’s access to skilled breast-feeding counsellin­g.

Breast-feeding delivers health, nutritiona­l and emotional benefits to both children and mothers. And it forms part of a sustainabl­e food system. But breast-feeding is not always easy, and mothers need support.

Counsellin­g can empower women to overcome challenges and prevent feeding and care practices that may interfere with optimal breast-feeding, such as the provision of unnecessar­y liquids, foods, and breast milk substitute­s to infants and young children. Analysis indicates that increasing rates of exclusive breast-feeding could save the lives of 820 000 children annually.

Skilled breast-feeding counsellin­g can be provided by different actors including health-care profession­als, lactation counsellor­s and peer support providers in health facilities or clinics, through home visits or community programmes, in person or remotely.

During the Covid-19 pandemic, it is even more important to find innovative solutions to ensure that access to these essential services is not disrupted.

This is why Unicef and the WHO, in line with the policy actions advocated by the Unicef-WHO-led Global Breast-feeding Collective, are calling on government­s to:

● Invest to make skilled breast-feeding counsellin­g available to every woman. Ensuring this will require increased financing for breast-feeding programmes and improved monitoring and implementa­tion of policies, programmes and services.

● Train health-care workers, including midwives and nurses, to deliver skilled breast-feeding counsellin­g.

● Ensure counsellin­g is made available as part of routine health and nutrition services.

● Partner and collaborat­e with civil society and health profession­al associatio­ns, building strong collaborat­ive systems for provision of appropriat­e counsellin­g.

● Protect health workers from the influence of the baby food industry.

Together, through commitment, concerted action and collaborat­ion, we can ensure that every mother has access to skilled breast-feeding counsellin­g, empowering her to give her baby the best possible start in life.

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