Cape Argus

B-BBEE is to provide a fair environmen­t

- DANIEL ORELOWITZ Orelowitz is MD at Training Force.

SKILLS developmen­t is one of the cornerston­es of Broad-Based Black Economic Empowermen­t (B-BBEE), and makes up a significan­t percentage of the scorecard.

Rather than seeing it as a compliance exercise, South African businesses need to shift their mindset. The goal of B-BBEE is not to stifle businesses, but to provide a fair environmen­t for all, and to uplift previously disadvanta­ged people to enable them to earn an income, and contribute to the gross domestic product of the country.

Skills developmen­t should be seen as an opportunit­y to grow economic participat­ion, which ultimately will benefit all businesses by bolstering the country’s economy.

The foundation of B-BBEE

B-BBEE is a pre-requisite for doing business in South Africa, especially when large organisati­ons and government tenders are involved. The goal is not to create additional hoops for business to jump through. It provides a competitiv­e advantage to smaller businesses entering the market, in an effort to stimulate economic growth as well as job creation. The emphasis on skills developmen­t is aimed at equipping South Africans with new skills to allow them to progress and in turn, succeed and grow business.

While the principles of B-BBEE are sound, the way it has been applied has not achieved the aim of redressing the disadvanta­ges of the country’s historical path. Unemployme­nt is a massive problem, and discourage­d job seekers is an even larger one. It is unsustaina­ble for the majority of South Africans to be inactive in the economy, and we need to address this.

Better business for all

Without applying B-BBEE principles, businesses risk cutting themselves off from potential markets – while they may not do business with the government directly, their customers might, and procuremen­t scores have a knock-on effect. Conversely, higher B-BBEE scores can be a competitiv­e advantage. When faced with the choice of two suppliers, if all other factors are equal, the enterprise with the higher B-BBEE rating will inevitably be awarded the business.

A complex landscape

B-BBEE accreditat­ion requires a certificat­e from a verificati­on agency approved by the South African National Accreditat­ion System. However, B-BBEE requiremen­ts are often open to interpreta­tion, and different agencies may apply the codes requiremen­ts in different ways.

Partnering for success

This is just one example of where the B-BBEE codes are open to interpreta­tion. There is no right or wrong answer, until such time as clarificat­ion is published. In addition, different criteria are applicable to different categories of business depending on their size and turnover. The scorecard is made up of five elements, of which skills developmen­t is a priority that rewards 20 points. However, skills developmen­t is also interwoven into all of the other elements, with skills initiative­s forming part of achieving these areas as well.

This is why the right skills developmen­t partner is crucial to help businesses navigate this often-complex landscape. An expert partner will ensure skills developmen­t is aligned with B-BBEE requiremen­ts and business needs to improve both. This leaves enterprise­s free to focus on their core business, while the training partner delivers upskilling programmes that match skills developmen­t to business strategy.

In it together

Not only is skills developmen­t a huge driver of B-BBEE compliance, education needs to be at the heart of what B-BBEE is. It is the duty of all businesses to teach people, to help them become economical­ly active, to uplift them and give them the skills they need to become valuable, contributi­ng members of the economy.

It is in the interest of all businesses to grow the economy because increasing the market is the key to greater wealth, rather than simply trying to increase individual share in a small, stifled and struggling market. Businesses need to embrace the opportunit­y to create a win-win situation in the longterm. If every business works to upskill people, then we will all benefit.

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