Cape Times

Future is bright with more emerging black industrial­ists

- Anna Mokgokong

SOME of the most commonly asked questions on the economy and business are: How do big businesses and companies, small and medium enterprise­s thrive, reduce unemployme­nt and poverty by creating jobs. In short, how does a country spur economic growth?

Every time we try and answer these questions, more questions arise. The latest is how is South Africa going to create and grow black industrial­ists?

Launching the Black Business Council three years ago, President Jacob Zuma asked: “Where are black industrial­ists, and not just those owning marginal shares on the JSE, commanding no influence, but rather those who are innovators, creating industries that manufactur­e and produce goods and create jobs?”

The building of African industrial­ists is something close to my heart. I have spent 25 years of my life in business asking myself how we can build successful and entreprene­urial African industrial­ists with effective local and internatio­nal business partners to further strengthen us.

Poverty

I have agonised over this issue because the poverty we see across the continent does not come from lack of resources. Africa is rich with all kinds of potential. What is killing our spirit is poor vision – the eyes to see what we have. And when we do see a little bit better, we do not mobilise the assets we have to take advantage of them.

For example, Nigeria has more than 160 million people, just a bit more than Japan. If that is the case then why is Japan the second biggest economy in the world, with virtually no resources? Why is it that Nigeria has oil and minerals but it is far behind in terms of the size of its economy and the standard of living than Japan?

I don’t believe economic strength starts with the government, but it can certainly be restrained by government mandates, inefficien­cies and incompeten­ce. The government has a role in protecting citizens and ensuring equal opportunit­y. That is why I have received the news of the government’s black industrial­ist programme with excitement and a glimmer of hope.

Trade and Industry Deputy Minister, Mzwandile Masina announced that the government would create 100 black industrial­ists in the next three years to participat­e in the productive sectors of the economy as part of a radical economic transforma­tion programme.

We need effective solutions that can also address the rising unemployme­nt youth developmen­t issues, and gender inequality on the economic front. I am confident that this will help address our challenges of unemployme­nt and poverty alleviatio­n

Black economic empowermen­t programmes have been a journey, an enabling bridge that began 20 years ago and will never end, and as the years go by it has to be fine-tuned by the leaders of the time. The black industrial­ist programme will be one of the contributo­rs and enablers, a catalysts that will have a “multiplier effect”.

The government is only a facilitato­r to build black industrial­ists. While we may have government policies in place, the reality is that we need to work harder and harder to acquire practical, business and entreprene­urial skills.

Practical skills are required. This is the combinatio­n of training and experience that enables a potential industrial­ist to fulfil the core function of his or her business and to understand the processes involved to produce a quality product or service.

Whether the business is big or small, good practical skills begin with education or training from a technikon, trade school or university, and are strengthen­ed by onthe-job experience and further training. They are the foundation on which an enterprise’s products or services are built and are essential to its long-term success.

Business skills are equally as important to ensure that the company is run on a sound financial basis, and in compliance with legal and regulatory frameworks. While some of these skills can be bought, a good understand­ing of basic financial and staff management is a must.

Many independen­t enterprise­s with good products or services flounder because stock control, the debtors’ book and cash-flow management are not as sound as they should be, or because there are problems with labour management.

Greater heights

Entreprene­urial skill, a combinatio­n of risk-taking, vision, innovation, determinat­ion and energy have carried many a small beginner to greater heights. This is what an individual entreprene­ur brings to the enterprise, the talent for business that differenti­ates one from another.

What ultimately determines the future growth of a business depends on the entreprene­urial spark that the individual brings to the enterprise. This, when combined with good practical skills and business management ability, is the best recipe for success. The combinatio­n of these three skills sets, together with the drive to take the business as far as it can go, will take an enterprise beyond its limits.

While we need practical, business and entreprene­urial skills to build African industrial­ists, they must know that success in business is never automatic. It is not strictly based on luck, although a little never hurts. It depends primarily on the owner’s foresight and organisati­on. Even then, there are no guarantees.

While we need practical, business and entreprene­urial skills to build African industrial­ists, there are challenges which are out of the control of the potential industrial­ists. Red tape is still tying down African business, new and old. Petty rules and regulation­s, incompeten­ce and misplaced “assistance” continue to hinder business expansion and job creation.

Small business owners on a regular basis must negotiate a maze of challenges such as market conditions, supplier reliabilit­y, competitio­n, competent workers, taxes, government regulation­s and more.

Finding a path toward solutions and strategies to those problems, combined with anticipati­on of making a profit and being one’s own boss provide the fulfilling nature of African industrial­ism. The drive to succeed has helped build hundreds of African industrial­ists. As catalysts for national, provincial and local financial prosperity, African industrial­ists deserve a lot of attention from government agencies where the bureaucrat­ic boulevard can sometimes be a little bumpy.

For example, a Grant Thornton Survey once found that regulation and red tape was cited by 45 percent of business owners in South Africa as the biggest constraint on the growth of their business. The second greatest threat for business owners was the lack of a skilled workforce.

Bribery and corruption

Also the eliminatio­n of bribery and corruption is one of the most formidable challenges facing the private and public sectors, not only in South Africa, but globally. In the interest of our survival and sustainabl­e business for the future: the more people participat­ed as workers, as producers and as consumers, the more sustainabl­e the economy will be.

With more and more emerging black industrial­ists, the future looks bright. Dr Anna Mokgokong is chairwoman of Community Investment Holdings. She was recently bestowed with The Rainbow PUSH Wall Street project award by American civil rights activist Reverend Jesse Jackson in Chicago.

What is killing our spirit is poor vision – the eyes to see what we have. And when we do see a little bit better, we do not mobilise the assets we have…

 ?? PHOTO: SUPPLIED ?? Dr Anna Mokgokong received the Rainbow PUSH Wall Street project award from American civil rights activist Reverend Jesse Jackson in Chicago earlier this month.
PHOTO: SUPPLIED Dr Anna Mokgokong received the Rainbow PUSH Wall Street project award from American civil rights activist Reverend Jesse Jackson in Chicago earlier this month.

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