Cape Times

Sekunjalo will not be deterred from investing in media

Group will not be cowed by its critics or political interferen­ce

- Mbusi is the group corporate affairs and spokespers­on of Sekunjalo. MANDLA MBUSI

Despite more than two decades of democracy, there remain forces who wish to control the plot and who seek to mute Independen­t Media’s voice

SEKUNJALO Investment Holdings would like to inform media corporatio­ns operating in South Africa, their journalist­s, the business community at large, and the citizens of South Africa that it will not be deterred from investing monies into media outlets in the country.

Sekunjalo will also not be told where and how it should invest its monies. This as rival media organisati­ons to Independen­t Media, in which Sekunjalo via a consortium, Sekunjalo Independen­t Media (SIM), is the main shareholde­r, attempted this past week to infer it should not be shoring up its own investment­s.

Sekunjalo has repeatedly informed all media – and anyone who asks – that it is also the only shareholde­r at Independen­t Media that has invested monies (more than R300 million) into operations at the media house.

It has done so for a number of reasons. These included the dire need to modernise the legacy business, which had been run into the ground by its former owners.

Independen­t Media, as the most comprehens­ive print media establishm­ent in South Africa, with a national footprint and a large distributi­on base was, and still is, an important vehicle for disseminat­ing the news in South Africa.

As a media organisati­on owned, operated and managed by black South Africans, the majority of ethnic groupings in the country, Independen­t Media serves to convey a broader news narrative to a diverse audience.

Independen­t Media has undergone a digital transforma­tion since its rescue in 2013 and now uses its platforms to inform its increasing­ly digitally savvy reader baseline. The digital readership, like all other smart publishers, is continuing to offset dwindling print runs and Independen­t’s numbers are showing healthy signs of robust, sustainabl­e growth.

Independen­t Media covers stories emanating from all quarters of the country. It has done so in a non-partisan manner.

It continues to do so.

It is, in short, a formidable channel for the disseminat­ion of a broad range of informatio­n and knowledge, and that is what makes it both a valuable propositio­n for its owners and a threat to its media counterpar­ts.

The ownership of media has not changed much in South Africa since the advent of democracy.

Independen­t Media was the first major news organisati­on to be owned and managed by black South Africans, until Tiso Blackstar was purchased last year, which was suffering a similar fate to that of Independen­t Media (prior to 2013), under the hands of its foreign owners. Media diversity is essential to the wellbeing of any country.

Media diversity in a country whose peoples have historical­ly been denied access to informatio­n or who were fed the predominan­t party line, is even more of an imperative.

However, despite more than two decades of democracy, there remain forces who wish to control the plot and who seek to mute Independen­t Media’s voice in order to advance their own narrow views, not too dissimilar to pre-democracy days.

Their attempts to silence South Africa’s alternativ­e voice should be viewed as treason and not just anti-competitiv­e behaviour, as in their continual misreporti­ng and narrow perspectiv­es they share with their readers, they are actively subverting South Africa’s right to a healthy and prosperous future.

More than that, Sekunjalo has also invested in excess of R400m into the African News Agency, to ensure that the narrative of the African continent is shared with the rest of the world – stories by Africans, for Africans, the diaspora and to inform the rest of the world that Africa is rising.

While admittedly not yet profitable, it is a true investment in media and, of course, in job creation.

Sekunjalo therefore maintains its right to invest its own monies or funds through the subsidiari­es it controls as a major shareholde­r, where, when and how it likes.

That includes supporting viable operations at Independen­t Media.

Sekunjalo will not be cowed by its critics or by political interferen­ce.

Sekunjalo will continue to advocate for media freedom and diversity in media.

 ?? | AP ?? DANCERS from the Tom Maior samba school perform on a float during a carnival parade in Sao Paulo, Brazil, on Saturday.
| AP DANCERS from the Tom Maior samba school perform on a float during a carnival parade in Sao Paulo, Brazil, on Saturday.
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