Hout Bay soccer club steps into the digital space

COMMUNITY soccer club Hout Bay United FC (HBUFC) is going digital, thanks to a tech company offering all digital support at no cost.

PT SportSuite last week announced it would be joining forces with the local club as its official digital partner. The soccer club was established out of a mission to nurture and empower Hout Bay’s youth through football.

The digital roll-out has already begun with the creation of an HBUFC “SportMojos” team. The club now has a professional platform that will allow them to increase mobile media production, empower coaches, players and their passionate fans to capture and share content with the club, while centralising and protecting the value of their digital media assets.

Hout Bay United co-founder Jeremy Elson said: “Community is at the core of our organisation and having the ability to share that energy online through storytelling is really exciting.

“We’ve now got the tools to start managing our digital media in line with professional sporting organisations. Hopefully, this digital journey can take the amazing story of this club and tell it through the eyes of all the different characters who make up the

Hout Bay United football community.

“It’s a worthy story and a worthwhile cause that hopefully more and more people can now be exposed to.”

PT SportSuite chief executive Rich Cheary said the opportunity to get involved with the sport at grassroots level was one he couldn’t pass by.

“Hout Bay has a unique story within the football world and one that can help to inspire other clubs across football, wanting to make a difference in their communities.

“Our digital systems will ensure they can spend less time in the office and more time on the field,” Cheary said.