Daily Maverick

Talk to your kids about money, so they build good habits in the future

Childhood experience­s shape your relationsh­ip with money when you are an adult.

- By Neesa Moodley

Kids today are comfortabl­e talking on any number of topics that would have raised eyebrows 30 years ago, from choosing your gender to sexual abuse and discrimina­tion. You name it, they already know it. So, why then do we still find it difficult to talk to our children about money?

The idea that talking about money is “vulgar” stems from the British, who deemed the topic unfit for polite conversati­on. However, the concept has yet to die a much-needed death. Global investment firm, T Rowe Price’s

13th Annual Parents, Kids &

Money Survey revealed that

41% of parents said they did not like to talk about finances with their children, largely (56%) because they felt their kids were

“too young to understand”. The consequenc­es are far-reaching – particular­ly when you consider that 63% of respondent­s in the same survey said they learnt about money from their parents.

Sharon Moller, a financial planning coach at Old Mutual Wealth, says “money lessons aren’t just about how much money is available to you or your child, but about building healthy habits for the future, which is why it’s important that parents teach financial literacy from an early age”.

Lead by example

Christian Hugo, a solution strategist for FNB Money Management, says switching your own mindset about money, now, can go a long way towards improving the financial literacy of the next generation. “It’s not enough to simply tell your kids that they have to save or that you can’t afford to buy them the latest TV game – you need to ‘walk the talk’ and help them understand how to manage their money from an early age,” he says.

Moller agrees, saying that the experience­s our children have while growing up shape their relationsh­ip with money. “If we as parents do not demonstrat­e healthy, positive attitudes and behaviours, then we run the risk of passing on these bad habits to our teens,” she says.

Some of these bad habits include spending on credit and not saving; not having a purpose or defined goals when it comes to investing; not having a set budget for each month’s expenses, and placing too much emphasis on how much money we have rather than on how skilfully we manage it.

“Cultivatin­g awareness of our thoughts, feelings and behaviour around money – and the values and beliefs behind these – paves the way for conscious, positive habits into adulthood,” she says.

Earlier this year, accounting firm Deloitte’s State of the Consumer Tracker study across 18 countries found that South Africans were more worried about their finances than about contractin­g Covid-19. This may reflect the financial havoc wreaked over the past year; it also points to the emotional rollercoas­ter many experience when it comes to their money.

Clinical psychologi­st Belinda Train says intense emotional states (both high and low) lead many people into spending sprees. Train says you must identify your spending triggers, such as trying to cheer yourself up or impress others. “When the impulse to spend on something non-essential comes up, notice the feelings and remind yourself that you don’t have to act on them,” she says.

Start as early as possible

Hugo says you should ideally start the money conversati­on with your kids at an early age. You can teach them the principle of interest when they are as young as five, by simply offering to increase their allowance based on how long they are able to save it.

As your children get older, the conversati­on switches up a level and you can teach them the difference­s between saving for the short term (two years or less); saving for the long term (two to five years); and investing for the long term (retirement or saving for education, a gap year, a car or a deposit on a home). “These are important foundation­al lessons that they will now take with them into adulthood when they need to start managing money for their families,” he says.

“You could include your children in a regular family meeting at the beginning of the year to discuss expenses and goals for the next 12 months. For example, where do we want to go on holiday this year? Even if it’s just a trip over a long weekend, you can plan what activities you want to do, how much you need to save, and where you can cut expenses,” he suggests.

Discuss goals and costs

When it comes to investing, you can educate your children about realistic goals and actual costs. For example, start talking about how much it costs to buy a house, how much they would need for a deposit, and what are the upfront costs they would have to budget and pay for. A quick internet search on property websites reveals that a R3-million property would require a minimum deposit of R300,000, a bond registrati­on fee of R44,983, and transfer duty of R189,211 translatin­g to a total upfront cost of R534,104.

Asset manager Foord has released two picture books to teach children the basic principles of investing as part of a financial literacy initiative. More Than Enough and Little by Little are both free from the Foord website.

Although companies seem to be waking up to the importance of improving financial literacy at an early age, parents still need to catch up. “Unfortunat­ely, the money topic remains boxed. If you want to positively influence your child’s relationsh­ip with money from an early age, you need to start having honest conversati­ons with them so that their legacy can be one of sound money management and financial growth,” Hugo concludes.

Identify your spending triggers, such as trying to cheer yourself up or

impress others

 ?? IllustrAtI­on: ADoBE StoCk ?? PArEnts CAn usE HolIDAy plAns to DIsCuss BuDGEtInG wItH tHEIr CHIlDrEn.
IllustrAtI­on: ADoBE StoCk PArEnts CAn usE HolIDAy plAns to DIsCuss BuDGEtInG wItH tHEIr CHIlDrEn.

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