THE SOUL OF SOR­BET

BY IAN FUHR WITH JOHANNA STAMPS EGBE (Pan Macmillan, R199)

Destiny Man - - NOTEBOOK -

In the space of a few short years, groom­ing and beauty fran­chise Sor­bet has grown to en­com­pass five brands, over 200 stores and a range of re­tail products. In the fol­lowup to the bio­graph­i­cal Get That Feel­ing, founder Fuhr, along with or­gan­i­sa­tional de­vel­op­ment ex­pert Egbe, cen­tres on what he be­lieves is the key to Sor­bet’s as­ton­ish­ing suc­cess in a com­pet­i­tive sec­tor: a peo­ple-cen­tric phi­los­o­phy that val­ues in­ter­per­sonal skills, hu­mil­ity and the will­ing­ness to serve oth­ers.

Billed as a guide for busi­ness lead­ers and stake­hold­ers, The Soul of Sor­bet can sit just as com­fort­ably on the self-help shelf. Im­ple­ment­ing some of its prin­ci­ples may be far harder than the book makes it sound, bear­ing in mind that the lead au­thor is a serial en­tre­pre­neur with more than four decades of ex­pe­ri­ence. But through this slim vol­ume, Fuhr – with his kindly, avun­cu­lar de­meanour and dis­dain for cor­po­rate dress codes – main­tains it may be pos­si­ble to con­quer the cut­throat world of busi­ness with re­spect and hu­man­ity, rather than ruth­less­ness.

Newspapers in English

Newspapers from South Africa

© PressReader. All rights reserved.