The gentleman’s spring skin guide
Shrug off your winter woes by taking a spring skin masterclass with Jeanie Shaw, L’Oréal’s National Training & Animations Manager, for better grooming and healthier skin
What must-do skincare routine should men be following to improve their skin?
Step 1: Cleanse your skin twice daily with a cleanser that will eliminate excess oils and debris. This prevents blocked pores, breaks-outs and skin imperfections. Moisturise it after each cleanse, even if you have oily skin.
Step 2: Exfoliate your skin at least once or twice a week to deep-clean and remove dead cells.
Use circular motions and avoid the sensitive eye area. Always moisturise after exfoliating to replace and retain moisture lost during the deepcleansing process.
Step 3: Use sunscreen! People with darker skin tones often assume that they don’t need a sunscreen or only use it at the pool or on the beach, but it’s important always to apply one with an SPF of 30 or higher, even if you’re just walking or driving around the city, because the sun’s rays harm the skin and can promote ageing. They can also cause skin cancer. If you’re outdoors, re-apply the sunscreen regularly.
What seasonal skin products should men be using in spring/summer?
As the air gets drier and hotter, use a hydrating moisturiser. L’Oréal Men Expert Hydra Energetic Quenching Gel moisturises without leaving the skin feeling oily.
How can men who use blades prevent razor bumps and irritation to the scalp and face?
It’s important to shave with the flow of the hair growth, not against it. Always shave using a shaving gel, cream or foam and exfoliate weekly to prevent the pores from clogging. Then apply a sunscreen to the skin to prevent irritation from the sun.
What ingredients should mature men look for in their skincare products?
As you age, your skin loses firmness and wrinkles start to appear. Pro-retinol A and hyaluronic acid are great anti-ageing ingredients which help target wrinkles and fine lines, as well as improving the skin’s firmness. The L’Oréal Men Experts New Vita Lift range, infused with French vine extract, helps reduce the appearance of fine lines and wrinkles, moisturises the skin and enhances its radiance.
How can men prevent dehydrated skin during the hot months?
Lack of hydration leads to dryness, tightness and an uncomfortable feeling. Dehydrated skin is further aggravated by daily factors such as shaving, the climate, air-conditioning and pollution. The No 1 rule is to stay hydrated and drink plenty of water to keep your skin nourished. L’Oréal Men Expert’s Hydra Power range is enriched with mountain water for all-day skin hydration. The Hydra Power Refreshing Moisturiser contains hyaluronic acid, which can retain 1 000 times its own weight in water, keeping the skin hydrated for up to 48 hours.
Men often suffer from enlarged pores. How can one minimise their appearance?
Men have naturally thick and oily skin, so they tend to have larger pores. As the skin thickens, it causes tiny cells to collect around the edge of the pores and make them appear larger. Blackheads are also a big contributor to large pores. When a pore becomes clogged by dirt and bacteria, oil within it begins to accumulate, causing its diameter to expand.
For men who have oily skins, it’s essential to keep the skin clean and exfoliate weekly. L’Oréal Paris Pure Clay Masks are great for a weekly skin detox.
What products have the best staying power for men who only have the time to take care of their skin once a day?
The L’Oréal Men Expert Hydra Energetic range is specifically formulated for men who lead busy lifestyles. The Hydra Energetic Black Charcoal cleanser deep-cleanses the skin, removing impurities and helping to combat shine, dullness and blackheads.
The Hydra Energetic Daily Moisturiser hydrates your skin for 24 hours and helps prevent dark under-eye circles and dryness, leaving the skin looking healthy and energised. The Hydra Energetic Recharging Moisturiser is enriched with creatine, giving skin an instant energy recharge. The skin looks awake and healthier.