MERCEDES WHAT3WORDS

Mercedes-Benz announced its plans to be the first automaker to introduce in-vehicle three-word address navigation, following on from there with the innovative addressing system what3words.

what3words is a global addressing system that has divided the world into 3 mx 3 m squares, each with a unique address made up of three dictionary words. The three-word address /// genau.freundin.tagebuch for example, refers to the exact 3 m x 3 m at the Mercedes-Benz manufacturing plant entrance in Stuttgart-Untertürkheim.

Mercedes-Benz has already begun programming what3words into their next-generation infotainment system, which is due for launch in 2018. A driver will be able to type or say three words to pinpoint an exact destination anywhere in the world, eliminating many of the frustrations encountered by drivers using voice to enter traditional street addresses and is the first addressing system specifically designed for voice input.

The benefits for Mercedes-Benz customers are clear: three-word addresses are more reliable than street addresses or postcodes, allowing drivers to navigate with precision to a particular building entrance or car park. It will even accurately navigate you to places that don’t have fixed street addresses at all.

Three-word addresses are very simple to use, meaning drivers can give their car any precise destination, and know they’re navigating to the correct location, every time. And when a driver enters a three-word address by voice or text, the what3words technology converts it to a coordinate. The car then routes to this exact location using its navigation system.