Elevation

ONKABETSE MOSESANE A YOUNG PIONEER

- By Carien von Backstrom

Young, reckless, and independen­t is something most of us, if not all, have been at some point in our lives. Being young, adventurer­s and entreprene­urial is quite a different story.

Onkabetse Mosesane is just that, and a little more. This young creative is making waves in the world.

A man of many talents, Onkabetse owns and runs a marketing and advertisin­g agency, Mosesane Communicat­ions, is a sports promoter and runs a small music recording label, Lamusica Entertainm­ent.

“I have a passion for sport and music. I am not one to let my passion die and therefore decided to also pursue these channels actively. In the music industry my focus is to promote those artists who record under my record label”.

Being only 25 and already hugely successful, one cannot help but wonder what founding roots gave rise to this greatness.

“Family is an integral part of my life. I deeply value the involvemen­t and commitment of each and every one of them. My family has laid the foundation to the person I am today. They helped and guided me through my formative years.”

Originally from the Northern Cape, Onkabetse ventured to Johannesbu­rg to complete his BCom degree at the University of Johannesbu­rg. After a whirlwind adventure through the UK, he came full circle back to South Africa.

“My trip to the UK is definitely an adventure of note! In 2018 I decided to make the move. I collaborat­ed with two of my friends, one being an accountant and the other one a sports manager.

I promised to move only if they would assist me so that we could make a success of the venture.

That was a growth period in my life. To this day I still deeply treasure those memories.”

Each person has core values and which serve as a guiding compass throughout life.

“Trust and loyalty are some of the principles on which I try and build my business relationsh­ips. If someone is not loyal or you cannot trust them, how can you expect to conduct business with them. Treating people in a respectful manner is also something I do not compromise on. I want to be a role model. I want people to look up to me. Some of the people that inspired me on my life’s journey are Ralph Lauren, the owner of the Polo label and then also the visionary Steve Jobs.”

Family is an integral part of my life. I deeply value the involvemen­t and commitment of each and every one of them. My family has laid the foundation to the person I am today. They helped and guided me through my formative years.

Onkabetse has a passion for people. He is actively involved in the Nelson Mandela Foundation.

“One of my other ventures is the fact that I am an investor. I aim to provide financial education to people. The main focus being on stock market investment. I want to help people. I want the youth to move forward. I want South Africa to move forward. But I also have big dreams. I want to conquer the world. I want to seize each opportunit­y and also provide the same opportunit­y to others.”

Onkabetse Mosesane is a memorable individual, someone whose essence lingers long after he has left. Someone to aspire to. Someone to look up to.

REFERENCE LIST

• LinkedIn. Onkabetse Mosesane. [Online]. https://www.linkedin.com/in/onkabetsem­osesane-05b7011a0

• Telephonic Interview: Onkabetse Mosesane

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 ??  ?? Photo by Rogério Trilhafave­la from Pexels
Photo by Rogério Trilhafave­la from Pexels

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