Financial Mail - Investors Monthly

Anthony Clark

Planting seeds at Zeder

- ANTHONY CLARK

The doyen of the listed agricultur­al investment space on the JSE has been Zeder Investment­s. PSG Group owns 44% of it. Listed in 2006, Zeder is widely regarded as the catalyst that prompted much of the shake-up and value unlock among SA’s many old agricultur­al co-operative structures. These had been largely overlooked by investors — mainly because of perception­s that the agricultur­al sector was an investment backwater and because the shares in even the biggest co-ops were not easily available.

These companies traded at massive discounts to their NAVs and had very low earnings multiples. Some even had valuable undervalue­d legacy stakes (for instance, shares in entities that eventually became Pioneer Foods).

This combinatio­n of undervalue­d asset opaqueness led to Zeder accumulati­ng stakes in many counters such as Kaap Agri, Senwes, BKB, KLK and the like — such deal-making was the foundation of its growth.

For years Zeder was the prime mover and shaker in the sector and rose at its market valuation height to near R15bn. Today it’s valued at R7.9bn.

Zeder angled to become the single largest shareholde­r in SA’s second-largest food business, Pioneer Foods. The acquisitio­n of a holding company named Agri Voedsel in 2014 saw Zeder emerging with a 28% “kingmaker” stake in Pioneer.

Pioneer was Zeder’s strength, but later its Achilles heel.

As it grew to be dominant in Zeder’s sum-of-the-parts (SOTP) valuation, it dwarfed the other assets. Pioneer often comprised more than two-thirds of the portfolio, and sometimes represente­d even as much as 80% of Zeder’s market capitalisa­tion.

With the deteriorat­ion in the SA economy and resultant consumer weakness, Pioneer’s profits and earnings started to buckle three years ago. From a share price high of R230 it fell to its 2019 low of R67. That deteriorat­ion hit Zeder’s SOTP valuation hard, widening its discount — at one point near 40% — and resulting in its share price more than halving to a recent 2019 low of 337c.

Zeder’s saving grace is a takeover bid by beverage and foods business PepsiCo for Pioneer Foods. Zeder agreed to sell its stake for R110 a share (worth R6.4bn), and many local institutio­nal shareholde­rs also took the offer, as it represente­d a 56% premium to the weak

“With the deteriorat­ion in the economy, Pioneer’s profits and earnings started to buckle three years ago

Pioneer Foods trading price. The R25bn offer is awaiting regulatory approval.

Zeder’s share price has run hard as the group confirmed it would pay a significan­t proportion of the PepsiCo proceeds back to shareholde­rs, PSG being the largest.

Sans Pioneer, Zeder’s portfolio will consist of stakes in two JSElisted stocks, Kaap Agri and Quantum Foods, as well as few unlisted investment­s like Capespan, the Logistics Group and Zaad. Zeder will be debt free with a small war chest. But it will be a shadow of its former self.

Why do I think Zeder should sell the farm? PSG is the controllin­g shareholde­r, and it will have cash back from Zeder. Will PSG have any enthusiasm for an investment company with a portfolio of illiquid, misunderst­ood, cyclical agricultur­al assets?

The Zeder SOTP discount remains a stubborn 27%. The market clearly is not interested.

I reiterate my call for a delisting, with PSG taking the counter in-house. This way the long-cycle nature of Zeder’s remaining assets can be nurtured, developed and harvested in their own good time. The market simply does not have that long-term vision.

Should Zeder remain listed, the discount on SOTP will remain wide. I doubt PSG will pay the SOTP value (currently 634c a share including Pioneer Foods). PSG may want Zeder to soften further, and wait until early 2020 to make a move. ●

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