Financial Mail

Beware the titans

- @scranston by Stephen Cranston

Today’s giant shares seem destined to dominate global stock markets indefinite­ly. But titans are, in fact, regularly displaced by other businesses, and few have the foresight to predict which ones they are going to be. Very few could have predicted that a car company would be in the top 10 shares in 2021. The last motor manufactur­er in this august grouping was Toyota, back in 1990. And that was primarily because Japanese shares dominated world markets, rather than because of enthusiasm for the internal combustion engine. This time it’s not Toyota but Tesla, which satisfies the twin themes of technologi­cal revolution and a green economy. That’s helped the company achieve an extraordin­ary market cap of $670bn.

Only Apple and Microsoft have remained in the top 10 since 2010, while the only nontechnol­ogy share in the group today is Warren Buffett’s

Berkshire Hathaway.

Research Affiliates, best known for the Research Affiliates fundamenta­l index, recently produced an interestin­g paper called “The Fall of the Titans”. In a nutshell, the writers argue that investing in large-cap shares, particular­ly via a highly concentrat­ed market cap index, can mean underperfo­rmance for investors over time.

At the moment, the weighting of the top 10 shares in the MCSI world index is at a record high of 16.6%, higher even than at the height of the previous technology boom in 2000, when it was 13.7%. Admittedly, these tech titans are a lot more profitable than the dot.com shares (remember Pets.com?) and they have cash-rich balance sheets. But it’s worth noting that there were also substantia­lly profitable businesses in the 2000 top 10, such as Intel, Cisco — and Microsoft.

Recall that in SA, the main reason for the success of Dimension Data was that it was a Cisco distributo­r. And Cisco is a valuable cautionary tale: it traded at a p:e of 200 at the height of the 2000 boom, and unlike most of the sector, at least it made a profit. But its price fell 86% during the dot.bomb crash.

Intelligen­t value

The Research Affiliates fundamenta­l index inevitably favours value shares, but it is intelligen­t value and far removed from the bull-headed fund manager who won’t touch a share with a p:e ratio above 10. The index does not ignore technology shares, but the weighting of its top 10 shares, at 6.9%, is less than half of their market cap weighting. In 2000 it was 5.4% compared with a 13.7% weighting. But perception­s of technology were different then: cellphones, for example, were still considered relatively new and exciting, so shares such as Japan’s NTT Docomo and Germany’s Deutsche Telekom were in the top 10. Before Netflix there was lots of talk of multichann­el television being piped into homes through fixed lines, which sounds archaic today.

Research Affiliates has also gone beyond its original fundamenta­l index to create a multifacto­r index which also considers size, value and profitabil­ity. It is worth considerin­g a blend of this index with a standard market cap index. Though backtestin­g is often misleading, over the past 6½ years a multifacto­r portfolio would have added 1.5% a year over a pure market cap fund.

In a US portfolio, the usual suspects such as Apple, Microsoft and Amazon would still be in the fund, but there would be newcomers such as The Walt Disney Co, Walmart and Home Depot. IBM, the biggest share in the world in 1980, also comes into this blended portfolio

So “passive” investing doesn’t have to be so passive after all.

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Only Apple and Microsoft have remained in the top 10 since 2010 123RF/feelart

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