Over­hyped trends that re­ally don’t help

Glamour (South Africa) - - Beauty / Insider -

Eleven-step rou­tines Pop­u­larised by Korean beauty blog­gers, th­ese rou­tines go way be­yond the usual cleanse, tone and mois­turise. In­cluded in the process: prep, pre-cleanse, cleanse, ex­fo­li­ate, tone, essence (a cross be­tween a serum and toner), am­poule, mask, eye cream, emul­si­fier and sleep mask. Feels like it would de­liver great re­sults, but the prod­ucts are of­ten gim­micky, with­out real ben­e­fits.

Insta-fa­mous prod­ucts

Look­ing at you, bub­ble masks. Great for vi­su­als and good for start­ing a con­ver­sa­tion, but they don’t have any real longterm sk­in­care ben­e­fits.

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