Fun, new features at Summer Colour Run

With three new experiences to elevate this year’s Retail Capital Summer Music Colour Run series, this will be an event you won’t want to miss. Runners will enjoy a sparkling, glittery start and enjoy a festival zone with a giant inflatable slide as well as a dodgeball arena that adds to the festive atmosphere.

The 2018 series held in Mossel Bay, Hermanus and Plettenberg Bay will take place during the December holidays. Together these towns attract more than 60 000 visitors to their shores over this period, boosting their tourism-reliant economies.

"Retail Capital partners with South African SMEs to help grow their businesses and so it was important for us to sponsor an event series like the summer run that brings blooming business to Mossel Bay, Hermanus and Plettenberg Bay, especially during the holiday season.

"We find most of our clients are adventure and solo sport enthusiasts and as much as we would like to sponsor events that test their mettle, we are also about fun family events where they are rewarded with memories shared with their families who are as invested in their businesses during the year.

This is the first time Retail Capital will be partnering with Coastline Events to bring this colourful event to life,” says Erin Louw, chief brand officer at Retail Capital.

The annual family sporting festival includes a 5km fun run.

It will boost its usual complement of three colour stations, immersing participants in vibrant colours. Local DJs will dominate the two music stations, adding even further entertainment to the route.

“We’re really proud to showcase our new experiences as part of our fifth birthday celebrations,” said Bianca le Roux, the owner of Coastline Events which organises the annual Summer Music Colour Run series. “We’ve been blown away by the interest shown by holidaymakers which has certainly helped to grow the event immensely. The alcohol-free event is aimed at bringing families together to celebrate summer in a fun and interactive way during the end-of-year holiday season. The entry fees are R260 per person and children under 10 run for free. Each entrant will receive a T-shirt, race number, a sachet of colour powder as well as entry to the festival zone with the colour burst, giant inflatable slide and dodgeball arena.

“Wow - each entrant will also receive a R150 Travelstart voucher and a R300 Safari Now voucher. We’ve been impressed by the manner in which the local communities within the coastal resort towns have embraced the event,” says Bianca.

“It’s a superb day out for the family and a really special way to add some colour to your holiday. Join us for the Retail Capital Summer Music Colour Run in Mossel Bay (22 December at 16:00 at Santos Beach), Hermanus (26 December at 16:00 at Hermanus High School) and Plettenberg Bay (30 December at 16:00 at Plett Main Beach).

For more details visit www.summerrun. co.za

‘We are about fun family events where they are rewarded with memories shared with their families.’