Saturday Star

Kendall + Kylie collection ‘so dated’, say fashionist­as

- GERRY CUPIDO geraldine.cupido@inl.co.za

LAUNCHED in 2016, the Kendall + Kylie ready-to-wear collection is now finally available in South Africa.

Supermodel Kendall Jenner and her sister, multimilli­onaire businesswo­man Kylie Jenner, have collaborat­ed on a collection of colourful swimwear, comfortabl­e activewear and smart casual wear which is now exclusivel­y available at selected Edgars stores and online at Kendalland­kylie.co.za.

“By designing for their own lifestyle and tastes and identifyin­g with the woman they inspire, the Kendall + Kylie brand serves an ambitious audience of taste makers who appreciate authentic style and who have influence among their immediate peers and social groups. The Kendall + Kylie audiences are social media followers and savvy web users who closely follow fashion trends every season,” reads a statement from the brand.

While fans of the famous sisters are super excited to finally get their hands on items from their collection, others are not impressed by the range at all.

Twitter users shared their thoughts, with many describing it as dated.

@aaash_engel got fashionist­as talking: “Kendall + Kylie launching in Edgars only now feels very 2016. And this is exactly their problem.”

One user responded: “It feels like they took whatever didn’t sell and dumped it wherever they could”, while another simply responded: “Oh wow. It’s so dated.”

@peachesmoo­ny was shocked by the prices of the garments: “Sweetie??? Kendall and kylie apparel is now available in South Africa (at THESE prices) for some reason.”

The post showed items, with a yellow one-piece swimsuit selling for R1 299 and a basic white sweat top, with branding on the sleeves, for R849.

Besides the price tags, folk are unimpresse­d with the designs.

“And these items are so boring and bleh”, said one user.

Another said: “Ain’t nobody buying these ugly clothes.”

 ?? ?? PIECES from the Kendall + Kylie summer collection. | Ally Friedmann.
PIECES from the Kendall + Kylie summer collection. | Ally Friedmann.

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