Uniting Art and Safety

After an almost fatal accident as a teenager, three-time Pulitzer Prize-winning Canadian photographer and artist Barbara Davidson, who owes her very survival to the fact that she was in a Volvo, has teamed up with the esteemed brand to create something extraordinary. Through the lenses of the on-board safety cameras of the new Volvo XC60, Davidson has created a series of stunning photographs capturing life on the streets in Copenhagen, Denmark, from a completely new perspective. “It is thanks to these cameras and other onboard sensors that modern city life is made safer for pedestrians and other road users,” says Davidson. “With this project we connect art and safety for people to see the benefits of this technology.” For more information on the new Volvo XC60, visit www.volvocars.com.