SLOW Magazine

Bless Your Cotton Socks

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Why do we say ‘bless your cotton socks’? It comes not from the cotton material, but from George Edward Lynch Cotton. In 1858, as Bishop of Calcutta, Mr Cotton created schools for Eurasian children. As part of his philanthro­py, he ordered dozens of pairs of socks to be sent over for the children, blessing them on arrival. So following in his footsteps, in a way, is Dave Hutchinson because for every pair of sexy socks sold, one pair of school socks is given to a child in need. It all started in 2014 when founder Dave Hutchison discovered that too many school children in South Africa go to school without socks. Sexy Socks searched far and wide for the very best combed cotton, which is a softer version of regular cotton, made by treating the cotton fibres before they are spun into yarn. They then combined it with their iconic eyecatchin­g designs, and voilà, comfy, breathable, durable and incredibly soft and sexy cotton socks were born. These magic everyday socks are comfortabl­e, breathable, durable and supremely soft on the skin and best of all proudly designed and made in Cape Town. The recommende­d retail price is R139 per pair.

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