Sunday Times

Take diversity and inclusivit­y to the executive committee level

- by Mncane Mthunzi

It is almost a generation since the dawn of freedom and democracy in South Africa. Our transforma­tion journey has been remarkable, but does not reflect the demographi­cs of our society. To break the glass ceiling and accelerate black talent to executive heights in companies and organisati­ons, the conversion of nonexecuti­ve directors to full-time executive roles will be groundbrea­king in realising transforma­tion. The 2017 Commission for Employment Equity Report showed that white people are only 9.5% of the economical­ly active population but occupy more than 68.5% of the top management positions in companies and organisati­ons. About 78% of black Africans are economical­ly active yet hold only 14.4% of top management positions.

Corporate South Africa needs to reflect the demographi­cs of our society both at board and executive committee levels. People are invited to boards based on their business expertise and leadership records. The directors spend extensive hours understand­ing the business of companies they serve, to be effective in holding the executives accountabl­e and guiding corporate governance.

David Larcker and Brian Tayan of Stanford Graduate School of Business argued that the benefit of appointing a current (nonexecuti­ve) director to the position of CEO is that the director can act as a hybrid “inside-outside” CEO. They are likely well versed in all aspects of the company, including strategy, business model and risk-management practices. A current director also likely has personal relationsh­ips with the executive team and fellow board members, making it easier to determine cultural fit prior to hiring. At the same time, this individual is not a member of the current senior management team, and therefore has greater freedom to make organisati­onal changes if needed.

This concept is also supported by executive search gurus James

Citrin and Dayton Ogden, who found that board members-turnedCEOs outperform all other types of candidates (including insiders, outsiders, former executives and chief operating officer promotions).

They measure performanc­e using a combinatio­n of relative stock price returns, revenue growth and profit growth, and conclude that directorst­urned-CEOs represent a strong blend of insider and outsider attributes.

It makes sense for companies to leverage high performanc­e and thought leadership already within their boards and use these nonexecuti­ves as a talent pool to fill vacancies at executive levels.

At MMI Holdings, the deputy CEO, Mary Vilakazi, highlighte­d the success of this. She used to be a partner in an audit firm. She then became a nonexecuti­ve director at MMI, and because she could demonstrat­e aptitude, she was appointed chief financial officer. Peter Matlare, deputy CEO of Barclays Africa, also started as a nonexecuti­ve director before being appointed an executive director.

At Sasol joint CEO Bongani Nqwababa started as a nonexecuti­ve director on the board. He converted to the chief financial officer role and later to his current role. Basani Maluleke, CEO-designate of African Bank — the first black woman CEO of a bank — also started as a nonexecuti­ve director there.

The conversion of nonexecuti­ve directors to executive directors will accelerate black talent and help the top management of organisati­ons to reflect the demographi­cs of our society. It is easy for companies to achieve diversity and inclusivit­y at board level, but most companies find it challengin­g to achieve that at executive committee levels. The conversion of nonexecuti­ve directors to executive directors will ensure diversity and inclusivit­y in companies, as well as achieve corporate transforma­tion.

Director sturned-CEOs represent a strong blend of insider and outsider attributes

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