Sunday Tribune

Travel shifts benefit locals

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AS THE travel revolution continues to unfold, the benefits of tourism are spreading across India and empowering locals to earn a living, a new analysis reveals.

With people continuing to embrace flexible new approaches to travel and living, communitie­s that have missed out in the past are increasing­ly well-positioned to secure a bigger slice of the tourism pie, according to a new Airbnb report, “Further afield: Spreading the benefits of the travel revolution”.

It’s presenting fresh opportunit­ies for locals looking for new ways to supplement their income as they grapple with rising costs of living.

Amanpreet Bajaj, Airbnb’s general manager for India, Southeast Airbnb, Hong Kong and Taiwan, said: “More than two years since the start of the pandemic, we continue to see fundamenta­l shifts in travel that are creating tangible opportunit­ies for communitie­s that lay off-the-beaten-track.

“It’s exciting to see travellers’ enthusiasm for exploring new destinatio­ns, as well as the positive economic impact they are creating on the local communitie­s. This dispersal of travel is empowering locals to diversify their income through hosting on Airbnb and building financial resilience.

“We’re committed to continuing to work together with government­s and other stakeholde­rs to keep inspiring travellers to step off the beaten path and help ensure communitie­s can reap the benefits of tourism dispersal.”

Among the key findings from the analysis was that in India, the non-urban nights booked have increased by about 140% when compared to the second quarter (Q2) of this year with the pre-pandemic Q2 2019.

Internal Airbnb data comparing Q2 2022 with pre-pandemic Q2 2019, shows that a number of destinatio­ns outside major cities have seen considerab­le growth in searches.

The typical non-urban host earnings in India grew by almost 40% in Q2 2022 when compared to the same period in 2019.

On Airbnb, non-urban nights booked for long-term stays (28 daysplus) in India more than doubled when comparing Q2 2022 with the pre-pandemic Q2 2019.

Many people across India are turning to host as a way to harness the travel revolution in a way that directly benefits them and their families. Through hosting, they’re working to secure their financial independen­ce and make a tangible economic contributi­on to their local community.

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